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Market Research Report

Global Non-Fried Potato Chips Market Insights, Size, and Forecast By Flavor (Plain, Barbecue, Sour Cream and Onion, Cheddar Cheese), By Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retail), By Packaging Type (Pouch, Canister, Bulk Packaging), By Product Type (Baked Potato Chips, Air-Popped Potato Chips, Dehydrated Potato Chips), By Region (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa), Key Companies, Competitive Analysis, Trends, and Projections for 2026-2035

Report ID:27624
Published Date:Jan 2026
No. of Pages:214
Base Year for Estimate:2025
Format:
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Key Market Insights

Global Non-Fried Potato Chips Market is projected to grow from USD 5.8 Billion in 2025 to USD 11.5 Billion by 2035, reflecting a compound annual growth rate of 6.8% from 2026 through 2035. This market encompasses potato chip products manufactured using methods other than deep-frying, primarily baking, air-frying, or vacuum-frying, to achieve a crispy texture while significantly reducing fat content. The core driver for this market expansion is the escalating consumer demand for healthier snack alternatives. As health consciousness rises globally, consumers are actively seeking products that offer the indulgence of traditional snacks with improved nutritional profiles. The perception of non-fried chips as a 'better-for-you' option, due to lower saturated fat and calorie counts, significantly contributes to their growing popularity. Furthermore, increasing disposable incomes in emerging economies and the expanding organized retail sector, including supermarkets, hypermarkets, and online platforms, are facilitating greater accessibility and visibility for these products, thereby fueling market growth.

Global Non-Fried Potato Chips Market Value (USD Billion) Analysis, 2025-2035

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6.8%
CAGR from
2025 - 2035
Source:
www.makdatainsights.com

A key trend observed in the non-fried potato chips market is the continuous innovation in product development, particularly in flavors and ingredient sourcing. Manufacturers are experimenting with a diverse range of exotic and globally inspired flavors to cater to evolving taste preferences and capture new consumer segments. There is also a notable shift towards clean label products, with an emphasis on natural ingredients, non-GMO certifications, and the absence of artificial additives, preservatives, and colors. However, market growth faces restraints such as the relatively higher production cost of non-fried varieties compared to traditional fried chips, which can translate to a higher retail price point for consumers. Additionally, the challenge of replicating the exact texture and mouthfeel of deep-fried chips can sometimes limit consumer acceptance, especially among traditional snack enthusiasts. Despite these hurdles, significant opportunities lie in expanding product lines to include functional ingredients, such as added protein or fiber, and developing innovative packaging solutions that enhance shelf life and convenience.

North America stands as the dominant region in the global non-fried potato chips market, primarily driven by a well-established health and wellness trend, high consumer awareness regarding healthy eating habits, and the strong presence of key market players who have significantly invested in product development and marketing of non-fried alternatives. The region benefits from a robust distribution network and a high per capita consumption of snacks. Asia Pacific is identified as the fastest growing region, propelled by rapid urbanization, increasing disposable incomes, and a burgeoning middle class that is increasingly adopting western dietary patterns while simultaneously becoming more health-conscious. The region's large population base and the rising penetration of organized retail are creating fertile ground for market expansion. Key players like PepsiCo, Kettle Brand, Snack Factory, Hain Celestial, and Kraft Heinz are employing strategies focused on product innovation, flavor diversification, aggressive marketing campaigns emphasizing health benefits, and expanding their distribution networks, particularly in fast-growing regions, to consolidate their market positions and capture new consumer segments.

Quick Stats

  • Market Size (2025):

    USD 5.8 Billion

  • Projected Market Size (2035):

    USD 11.5 Billion

  • Leading Segment:

    Baked Potato Chips (62.5% Share)

  • Dominant Region (2025):

    North America (38.2% Share)

  • CAGR (2026-2035):

    6.8%

What is Non-Fried Potato Chips?

Non fried potato chips represent a category of snack food where the traditional deep fat frying process is replaced by alternative cooking methods. This typically involves baking, air frying, or vacuum frying the thinly sliced potatoes. The core concept is to achieve a crispy texture similar to conventional chips but with significantly less oil absorption. This results in a product often marketed as having lower fat content and fewer calories. Its significance lies in offering consumers a perceived healthier alternative to traditional fried snacks, addressing dietary concerns while still satisfying the demand for convenient, crispy potato products. Applications extend to various health conscious snack markets.

What are the Trends in Global Non-Fried Potato Chips Market

  • Plant Based Potato Chip Innovations

  • Gut Friendly Snacking Expansion

  • Flavor Fusion Global Palates

  • Sustainable Packaging Imperative

Plant Based Potato Chip Innovations

Consumers increasingly seek healthier snack options. Manufacturers respond with innovative plant based potato chip flavors and textures. This trend focuses on using diverse vegetable ingredients beyond just potato, incorporating legumes or root vegetables to create unique, nonfried crisps. Companies experiment with exotic spices and natural seasonings to appeal to health conscious individuals desiring variety and better for you alternatives in the global nonfried potato chip market.

Gut Friendly Snacking Expansion

Consumers increasingly seek convenient, health conscious snack options. Non fried potato chips with added probiotics or fiber are emerging. This trend reflects a rising awareness of gut microbiome health and its impact on overall well being. Brands are innovating with ingredients and processing to offer functional snacks beyond basic flavor, capitalizing on the desire for food that actively contributes to health benefits, particularly digestive health.

Flavor Fusion Global Palates

Flavor fusion reflects an increasing demand for adventurous chip experiences. Consumers globally seek novel taste combinations beyond traditional options. This trend sees manufacturers blending ingredients from diverse culinary traditions like sweet and spicy or herbal and tangy profiles. It caters to a growing desire for unique, sophisticated snacks that introduce international flavors, satisfying adventurous palates and expanding the market for innovative potato chip varieties.

Sustainable Packaging Imperative

Consumers increasingly demand planet friendly options for non fried potato chips. Brands are responding by prioritizing packaging that is recyclable, compostable, or uses recycled content. This shift is driven by growing environmental awareness, pushing companies to innovate with materials and designs that reduce waste and minimize their ecological footprint throughout the product lifecycle.

What are the Key Drivers Shaping the Global Non-Fried Potato Chips Market

  • Growing Health Consciousness and Demand for Better-for-You Snacks

  • Product Innovation and Diversification in Flavor Profiles and Formats

  • Expansion of Retail Channels and E-commerce Accessibility

  • Rising Disposable Incomes and Urbanization in Emerging Markets

Growing Health Consciousness and Demand for Better-for-You Snacks

Consumers are increasingly aware of health implications, seeking nutritious options. This fuels demand for better for you snacks like non fried potato chips, perceived as healthier due to less oil and lower fat content. This shift from traditional indulgence to mindful eating significantly drives market expansion.

Product Innovation and Diversification in Flavor Profiles and Formats

Companies are constantly introducing new and exciting non fried potato chip flavors, moving beyond traditional options to include unique global tastes and spicy variants. They are also innovating in product formats, offering different shapes, textures, and packaging sizes to cater to diverse consumer preferences and enhance eating experiences, thereby stimulating market growth.

Expansion of Retail Channels and E-commerce Accessibility

The burgeoning reach of online platforms and diverse retail avenues is significantly boosting non fried potato chip sales. Consumers effortlessly access these healthier snack options through e commerce sites supermarkets and convenience stores expanding availability and driving market growth globally.

Rising Disposable Incomes and Urbanization in Emerging Markets

As disposable incomes increase in emerging markets, consumers have greater purchasing power for discretionary snack items like potato chips. Urbanization further amplifies this trend by increasing access to modern retail channels where these products are readily available. This combination drives demand for convenient and affordable treats, fostering significant growth in the global non fried potato chips market.

Global Non-Fried Potato Chips Market Restraints

Stringent Food Safety Regulations and Compliance Costs

Manufacturers face significant hurdles in meeting strict food safety standards for non-fried potato chips. Adhering to regulations across diverse international markets requires substantial investment in quality control, facility upgrades, and intricate testing protocols. These compliance costs, including certifications and ongoing audits, escalate production expenses, making it challenging for new entrants and increasing operational burdens for existing players. The complex regulatory landscape ultimately limits market expansion and product innovation.

High Barriers to Entry for New Competitors

Established players dominate the global non-fried potato chips market. New entrants face significant hurdles including the immense capital required for sophisticated manufacturing equipment and extensive distribution networks. Securing shelf space in major retailers is challenging due to existing strong brand loyalty and trade relationships. Additionally, developing a reputable brand and meeting stringent food safety standards demand substantial investment in marketing, research, and compliance, making it difficult for newcomers to effectively compete and gain market share.

Global Non-Fried Potato Chips Market Opportunities

Global Premiumization of Non-Fried Potato Chips: Tapping into Health-Conscious Consumer Demand

The global non fried potato chips market offers a prime opportunity for premiumization. Health conscious consumers are increasingly seeking better for you snack alternatives. This trend fuels demand for high quality, innovative, and naturally positioned non fried options. Brands can capitalize by offering gourmet flavors, superior ingredients, and sophisticated packaging that justify a higher price point. Tapping into this desire for healthier indulgence allows companies to elevate their product offerings and capture significant market share by meeting evolving consumer preferences worldwide.

Flavor Innovation & Functional Benefits: Expanding the Appeal of Non-Fried Potato Chips Across Diverse Demographics

The opportunity lies in captivating a broader global audience for non-fried potato chips. Developing novel, regionally specific flavors attracts diverse palates, particularly in fast growing markets like Asia Pacific. Simultaneously, integrating functional benefits such as added protein, fiber, or reduced sodium appeals to health conscious consumers seeking guilt free snacking. This dual focus on exciting tastes and tangible health advantages directly expands market reach. It allows brands to penetrate new demographic segments, from busy professionals to families, by offering both enjoyment and nutritional value in a single product.

Global Non-Fried Potato Chips Market Segmentation Analysis

Key Market Segments

By Product Type

  • •Baked Potato Chips
  • •Air-Popped Potato Chips
  • •Dehydrated Potato Chips

By Flavor

  • •Plain
  • •Barbecue
  • •Sour Cream and Onion
  • •Cheddar Cheese

By Packaging Type

  • •Pouch
  • •Canister
  • •Bulk Packaging

By Distribution Channel

  • •Supermarkets and Hypermarkets
  • •Convenience Stores
  • •Online Retail

Segment Share By Product Type

Share, By Product Type, 2025 (%)

  • Baked Potato Chips
  • Air-Popped Potato Chips
  • Dehydrated Potato Chips
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$5.8BGlobal Market Size, 2025
Source:
www.makdatainsights.com

Why is Baked Potato Chips dominating the Global Non-Fried Potato Chips Market?

Baked potato chips lead the market significantly due to their strong appeal as a healthier snack option. Consumers are increasingly health conscious, and the baking process offers a substantial reduction in fat content compared to traditional frying, aligning with a growing demand for guilt-free indulgence. This perception of health benefits drives widespread adoption and preference across various consumer groups.

How do Supermarkets and Hypermarkets facilitate the distribution of non-fried potato chips?

Supermarkets and Hypermarkets serve as the primary distribution channel for non-fried potato chips by providing extensive reach and visibility. Their large retail spaces allow for broad product displays and variety, enabling consumers to easily discover and purchase these items during their regular grocery shopping. This accessibility and diverse product offering significantly contribute to market penetration.

What role do diverse flavor offerings play in the non-fried potato chips market?

Diverse flavor offerings such as Plain, Barbecue, Sour Cream and Onion, and Cheddar Cheese are crucial for attracting a wide consumer base and catering to varied taste preferences. Introducing new and unique flavors helps in market differentiation and encourages repeat purchases, preventing consumer fatigue. This variety ensures the non-fried segment remains dynamic and appealing to a broad demographic.

What Regulatory and Policy Factors Shape the Global Non-Fried Potato Chips Market

Global non fried potato chip markets are shaped by evolving food safety and labeling regulations. Stringent standards apply to ingredients, processing, and finished product quality, ensuring consumer protection worldwide. Nutritional information and allergen declarations are mandatory, fostering transparency. Health related claims such as "baked not fried" or "reduced fat" face rigorous examination by regulatory bodies like FDA, EFSA, and regional equivalents to prevent misleading advertising. Policies promoting sustainable packaging and waste reduction are also influencing product development and market access. Export and import regulations necessitate adherence to diverse national food laws, impacting global supply chains. Compliance is paramount for market entry and sustained growth.

What New Technologies are Shaping Global Non-Fried Potato Chips Market?

The non fried potato chips market is rapidly evolving through innovation. Advanced baking and air crisping technologies deliver satisfying crunch and texture without deep frying. Ingredient science is exploring novel potato varieties and alternative flours like lentil or cassava for enhanced nutritional profiles and unique mouthfeel. Flavor development leverages natural extracts and botanical infusions to create exciting, clean label profiles, moving beyond artificial additives. Sustainable packaging solutions are gaining prominence, addressing consumer demand for eco friendly options. Furthermore, functional chips incorporating prebiotics, probiotics, or protein are emerging, appealing to health conscious consumers seeking added benefits from their snacks.

Global Non-Fried Potato Chips Market Regional Analysis

Global Non-Fried Potato Chips Market

Trends, by Region

Largest Market
Fastest Growing Market
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38.2%

North America Market
Revenue Share, 2025

Source:
www.makdatainsights.com

North America dominates the global non-fried potato chips market with a 38.2% share. This stronghold is fueled by robust consumer demand for healthier snack alternatives and a highly developed retail infrastructure facilitating widespread product availability. Innovation in flavors and ingredients, coupled with effective marketing from key regional players, further propels market expansion. Growing health consciousness among consumers, including a focus on reduced fat intake, continues to be a primary driver for the region's strong performance. The presence of major food manufacturers and a willingness to embrace new product categories solidify North America's leadership position in this dynamic market.

Europe's non-fried potato chips market thrives on health consciousness and diverse flavor preferences. Germany and the UK lead, driven by strong organic and artisanal trends, and a willingness to pay premium for healthier snacks. Scandinavia shows high per capita consumption, favoring baked and air-fried options. Southern Europe, while smaller, is growing steadily with traditional palates adapting to healthier alternatives. Innovation in plant-based and vegetable chips is particularly strong, mirroring a broader shift towards functional and sustainable foods. Retail dominance by supermarkets and discounters ensures widespread availability, while online channels cater to niche and health-focused brands.

Asia Pacific is the fastest-growing region in the non-fried potato chips market, expanding at a remarkable 9.2% CAGR. This surge is driven by increasing health consciousness among consumers, particularly in emerging economies like China and India. A rising middle class with greater disposable income is fueling demand for healthier snack alternatives. Local manufacturers are innovating with diverse flavors and natural ingredients to cater to regional preferences. Furthermore, strong distribution networks and the growing presence of e-commerce platforms are making these products widely accessible, further accelerating market growth across the Asia Pacific region.

Latin America's non-fried potato chips market is flourishing due to rising health consciousness and disposable incomes. Brazil and Mexico lead, driven by expanding supermarket penetration and local players offering innovative, healthier snack options. Chile and Argentina also show growth, with consumers increasingly favoring baked or air-fried alternatives over traditional fried chips. Regional tastes influence flavor profiles, incorporating local spices and ingredients. E-commerce platforms are further boosting accessibility across the diverse Latin American landscape, making these better-for-you snacks readily available to a broader consumer base seeking healthier snacking choices.

The Middle East and Africa region presents a burgeoning market for non-fried potato chips. Health-conscious consumers, particularly in urban areas of the UAE, Saudi Arabia, and South Africa, are driving demand for healthier snack alternatives. Local manufacturers are increasingly offering baked and air-fried options to cater to this shift, competing with international brands. Rising disposable incomes and an increasing awareness of the health implications of traditional fried snacks are key growth drivers. However, price sensitivity in some African markets and a preference for traditional snacks can act as limiting factors. Continued innovation in flavor profiles and sustainable packaging will be crucial for sustained regional growth.

Top Countries Overview

The US holds a significant share in the global non fried potato chips market. Health consciousness drives demand for baked and popped options. Key players innovate with unique flavors and healthier oil alternatives. Exports are growing, reflecting international interest in better for you snack choices within this expanding segment.

China's non fried potato chip market is emerging with health conscious consumers. Domestic and international brands compete offering diverse flavors and textures. While still a niche, growth is promising driven by rising disposable incomes and demand for healthier snacks in the global non fried potato chips market.

India is a nascent but growing player in global non fried potato chips. Health conscious consumers are driving demand for baked and air fried options. Local brands compete with international entrants targeting premium segments. Market penetration remains low but shows promising future growth.

Impact of Geopolitical and Macroeconomic Factors

Geopolitical stability and trade agreements significantly impact raw potato prices and availability for non fried chips, with supply chain disruptions from international conflicts or natural disasters directly affecting production costs. Government regulations on food safety and labeling across different regions also create varying market entry barriers and influence consumer trust.

Macroeconomic conditions like inflation or recession alter consumer purchasing power, impacting demand for snack foods. Currency fluctuations affect import costs for ingredients and machinery, while economic growth in emerging markets presents opportunities for market expansion and new product development in the non fried potato chips segment.

Recent Developments

  • March 2025

    Kettle Brand launched a new line of 'Air-Baked' potato chips featuring exotic flavor profiles like Kimchi BBQ and Smoked Paprika & Lime. This strategic initiative aims to capture a larger share of the health-conscious consumer segment seeking adventurous taste experiences without the added oil.

  • February 2025

    PepsiCo announced a major partnership with a leading sustainable packaging company to pilot fully compostable pouches for its Baked Lay's product line. This strategic initiative addresses growing consumer demand for environmentally friendly options and reinforces PepsiCo's commitment to sustainability within the non-fried segment.

  • January 2025

    Hain Celestial completed the acquisition of 'Crispy Greens,' a smaller innovative brand specializing in vegetable-based baked snacks. This acquisition expands Hain Celestial's portfolio in the healthier snack category and provides access to new production technologies for baked goods.

  • April 2025

    Meiji Holdings introduced 'Potechi Baked Naturals,' a new product line focusing on single-ingredient baked potato chips with minimal seasoning. This product launch targets consumers looking for clean-label, simple snack options and caters to a growing preference for natural ingredients.

  • May 2025

    Frito-Lay initiated a strategic partnership with a prominent e-commerce grocery platform to offer exclusive bundles and subscription services for its Baked Frito-Lay product range. This initiative aims to increase direct-to-consumer sales and enhance convenience for loyal non-fried chip enthusiasts.

Key Players Analysis

The global non fried potato chips market is dominated by players like PepsiCo with its FritoLay baked line and Pringles baked options. Kettle Brand and Hain Celestial are key players focusing on natural and organic baked potato chip segments. Kraft Heinz also participates with its own baked snack offerings. Meiji Holdings and Old Dutch represent regional strengths in Asia and North America respectively. Companies are investing in air frying and baking technologies to reduce fat content. Strategic initiatives include expanding flavor profiles, utilizing sustainable packaging, and emphasizing healthier snack alternatives to drive market growth among health conscious consumers.

List of Key Companies:

  1. Kettle Brand
  2. PepsiCo
  3. Snack Factory
  4. Hain Celestial
  5. Kraft Heinz
  6. Baked Snack Company
  7. Pringles
  8. Meiji Holdings
  9. FritoLay
  10. Old Dutch
  11. Utz Brands
  12. Tayto Group
  13. General Mills
  14. Intersnack
  15. Mackie's
  16. Calbee

Report Scope and Segmentation

Report ComponentDescription
Market Size (2025)USD 5.8 Billion
Forecast Value (2035)USD 11.5 Billion
CAGR (2026-2035)6.8%
Base Year2025
Historical Period2020-2025
Forecast Period2026-2035
Segments Covered
  • By Product Type:
    • •Baked Potato Chips
    • •Air-Popped Potato Chips
    • •Dehydrated Potato Chips
  • By Flavor:
    • •Plain
    • •Barbecue
    • •Sour Cream and Onion
    • •Cheddar Cheese
  • By Packaging Type:
    • •Pouch
    • •Canister
    • •Bulk Packaging
  • By Distribution Channel:
    • •Supermarkets and Hypermarkets
    • •Convenience Stores
    • •Online Retail
Regional Analysis
  • North America
  • • United States
  • • Canada
  • Europe
  • • Germany
  • • France
  • • United Kingdom
  • • Spain
  • • Italy
  • • Russia
  • • Rest of Europe
  • Asia-Pacific
  • • China
  • • India
  • • Japan
  • • South Korea
  • • New Zealand
  • • Singapore
  • • Vietnam
  • • Indonesia
  • • Rest of Asia-Pacific
  • Latin America
  • • Brazil
  • • Mexico
  • • Rest of Latin America
  • Middle East and Africa
  • • South Africa
  • • Saudi Arabia
  • • UAE
  • • Rest of Middle East and Africa

Table of Contents:

1. Introduction
1.1. Objectives of Research
1.2. Market Definition
1.3. Market Scope
1.4. Research Methodology
2. Executive Summary
3. Market Dynamics
3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
3.4. Market Trends
4. Market Factor Analysis
4.1. Porter's Five Forces Model Analysis
4.1.1. Rivalry among Existing Competitors
4.1.2. Bargaining Power of Buyers
4.1.3. Bargaining Power of Suppliers
4.1.4. Threat of Substitute Products or Services
4.1.5. Threat of New Entrants
4.2. PESTEL Analysis
4.2.1. Political Factors
4.2.2. Economic & Social Factors
4.2.3. Technological Factors
4.2.4. Environmental Factors
4.2.5. Legal Factors
4.3. Supply and Value Chain Assessment
4.4. Regulatory and Policy Environment Review
4.5. Market Investment Attractiveness Index
4.6. Technological Innovation and Advancement Review
4.7. Impact of Geopolitical and Macroeconomic Factors
4.8. Trade Dynamics: Import-Export Assessment (Where Applicable)
5. Global Non-Fried Potato Chips Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
5.1. Market Analysis, Insights and Forecast, 2020-2035, By Product Type
5.1.1. Baked Potato Chips
5.1.2. Air-Popped Potato Chips
5.1.3. Dehydrated Potato Chips
5.2. Market Analysis, Insights and Forecast, 2020-2035, By Flavor
5.2.1. Plain
5.2.2. Barbecue
5.2.3. Sour Cream and Onion
5.2.4. Cheddar Cheese
5.3. Market Analysis, Insights and Forecast, 2020-2035, By Packaging Type
5.3.1. Pouch
5.3.2. Canister
5.3.3. Bulk Packaging
5.4. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
5.4.1. Supermarkets and Hypermarkets
5.4.2. Convenience Stores
5.4.3. Online Retail
5.5. Market Analysis, Insights and Forecast, 2020-2035, By Region
5.5.1. North America
5.5.2. Europe
5.5.3. Asia-Pacific
5.5.4. Latin America
5.5.5. Middle East and Africa
6. North America Non-Fried Potato Chips Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
6.1. Market Analysis, Insights and Forecast, 2020-2035, By Product Type
6.1.1. Baked Potato Chips
6.1.2. Air-Popped Potato Chips
6.1.3. Dehydrated Potato Chips
6.2. Market Analysis, Insights and Forecast, 2020-2035, By Flavor
6.2.1. Plain
6.2.2. Barbecue
6.2.3. Sour Cream and Onion
6.2.4. Cheddar Cheese
6.3. Market Analysis, Insights and Forecast, 2020-2035, By Packaging Type
6.3.1. Pouch
6.3.2. Canister
6.3.3. Bulk Packaging
6.4. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
6.4.1. Supermarkets and Hypermarkets
6.4.2. Convenience Stores
6.4.3. Online Retail
6.5. Market Analysis, Insights and Forecast, 2020-2035, By Country
6.5.1. United States
6.5.2. Canada
7. Europe Non-Fried Potato Chips Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
7.1. Market Analysis, Insights and Forecast, 2020-2035, By Product Type
7.1.1. Baked Potato Chips
7.1.2. Air-Popped Potato Chips
7.1.3. Dehydrated Potato Chips
7.2. Market Analysis, Insights and Forecast, 2020-2035, By Flavor
7.2.1. Plain
7.2.2. Barbecue
7.2.3. Sour Cream and Onion
7.2.4. Cheddar Cheese
7.3. Market Analysis, Insights and Forecast, 2020-2035, By Packaging Type
7.3.1. Pouch
7.3.2. Canister
7.3.3. Bulk Packaging
7.4. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
7.4.1. Supermarkets and Hypermarkets
7.4.2. Convenience Stores
7.4.3. Online Retail
7.5. Market Analysis, Insights and Forecast, 2020-2035, By Country
7.5.1. Germany
7.5.2. France
7.5.3. United Kingdom
7.5.4. Spain
7.5.5. Italy
7.5.6. Russia
7.5.7. Rest of Europe
8. Asia-Pacific Non-Fried Potato Chips Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
8.1. Market Analysis, Insights and Forecast, 2020-2035, By Product Type
8.1.1. Baked Potato Chips
8.1.2. Air-Popped Potato Chips
8.1.3. Dehydrated Potato Chips
8.2. Market Analysis, Insights and Forecast, 2020-2035, By Flavor
8.2.1. Plain
8.2.2. Barbecue
8.2.3. Sour Cream and Onion
8.2.4. Cheddar Cheese
8.3. Market Analysis, Insights and Forecast, 2020-2035, By Packaging Type
8.3.1. Pouch
8.3.2. Canister
8.3.3. Bulk Packaging
8.4. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
8.4.1. Supermarkets and Hypermarkets
8.4.2. Convenience Stores
8.4.3. Online Retail
8.5. Market Analysis, Insights and Forecast, 2020-2035, By Country
8.5.1. China
8.5.2. India
8.5.3. Japan
8.5.4. South Korea
8.5.5. New Zealand
8.5.6. Singapore
8.5.7. Vietnam
8.5.8. Indonesia
8.5.9. Rest of Asia-Pacific
9. Latin America Non-Fried Potato Chips Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
9.1. Market Analysis, Insights and Forecast, 2020-2035, By Product Type
9.1.1. Baked Potato Chips
9.1.2. Air-Popped Potato Chips
9.1.3. Dehydrated Potato Chips
9.2. Market Analysis, Insights and Forecast, 2020-2035, By Flavor
9.2.1. Plain
9.2.2. Barbecue
9.2.3. Sour Cream and Onion
9.2.4. Cheddar Cheese
9.3. Market Analysis, Insights and Forecast, 2020-2035, By Packaging Type
9.3.1. Pouch
9.3.2. Canister
9.3.3. Bulk Packaging
9.4. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
9.4.1. Supermarkets and Hypermarkets
9.4.2. Convenience Stores
9.4.3. Online Retail
9.5. Market Analysis, Insights and Forecast, 2020-2035, By Country
9.5.1. Brazil
9.5.2. Mexico
9.5.3. Rest of Latin America
10. Middle East and Africa Non-Fried Potato Chips Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
10.1. Market Analysis, Insights and Forecast, 2020-2035, By Product Type
10.1.1. Baked Potato Chips
10.1.2. Air-Popped Potato Chips
10.1.3. Dehydrated Potato Chips
10.2. Market Analysis, Insights and Forecast, 2020-2035, By Flavor
10.2.1. Plain
10.2.2. Barbecue
10.2.3. Sour Cream and Onion
10.2.4. Cheddar Cheese
10.3. Market Analysis, Insights and Forecast, 2020-2035, By Packaging Type
10.3.1. Pouch
10.3.2. Canister
10.3.3. Bulk Packaging
10.4. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
10.4.1. Supermarkets and Hypermarkets
10.4.2. Convenience Stores
10.4.3. Online Retail
10.5. Market Analysis, Insights and Forecast, 2020-2035, By Country
10.5.1. South Africa
10.5.2. Saudi Arabia
10.5.3. UAE
10.5.4. Rest of Middle East and Africa
11. Competitive Analysis and Company Profiles
11.1. Market Share of Key Players
11.1.1. Global Company Market Share
11.1.2. Regional/Sub-Regional Company Market Share
11.2. Company Profiles
11.2.1. Kettle Brand
11.2.1.1. Business Overview
11.2.1.2. Products Offering
11.2.1.3. Financial Insights (Based on Availability)
11.2.1.4. Company Market Share Analysis
11.2.1.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.1.6. Strategy
11.2.1.7. SWOT Analysis
11.2.2. PepsiCo
11.2.2.1. Business Overview
11.2.2.2. Products Offering
11.2.2.3. Financial Insights (Based on Availability)
11.2.2.4. Company Market Share Analysis
11.2.2.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.2.6. Strategy
11.2.2.7. SWOT Analysis
11.2.3. Snack Factory
11.2.3.1. Business Overview
11.2.3.2. Products Offering
11.2.3.3. Financial Insights (Based on Availability)
11.2.3.4. Company Market Share Analysis
11.2.3.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.3.6. Strategy
11.2.3.7. SWOT Analysis
11.2.4. Hain Celestial
11.2.4.1. Business Overview
11.2.4.2. Products Offering
11.2.4.3. Financial Insights (Based on Availability)
11.2.4.4. Company Market Share Analysis
11.2.4.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.4.6. Strategy
11.2.4.7. SWOT Analysis
11.2.5. Kraft Heinz
11.2.5.1. Business Overview
11.2.5.2. Products Offering
11.2.5.3. Financial Insights (Based on Availability)
11.2.5.4. Company Market Share Analysis
11.2.5.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.5.6. Strategy
11.2.5.7. SWOT Analysis
11.2.6. Baked Snack Company
11.2.6.1. Business Overview
11.2.6.2. Products Offering
11.2.6.3. Financial Insights (Based on Availability)
11.2.6.4. Company Market Share Analysis
11.2.6.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.6.6. Strategy
11.2.6.7. SWOT Analysis
11.2.7. Pringles
11.2.7.1. Business Overview
11.2.7.2. Products Offering
11.2.7.3. Financial Insights (Based on Availability)
11.2.7.4. Company Market Share Analysis
11.2.7.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.7.6. Strategy
11.2.7.7. SWOT Analysis
11.2.8. Meiji Holdings
11.2.8.1. Business Overview
11.2.8.2. Products Offering
11.2.8.3. Financial Insights (Based on Availability)
11.2.8.4. Company Market Share Analysis
11.2.8.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.8.6. Strategy
11.2.8.7. SWOT Analysis
11.2.9. FritoLay
11.2.9.1. Business Overview
11.2.9.2. Products Offering
11.2.9.3. Financial Insights (Based on Availability)
11.2.9.4. Company Market Share Analysis
11.2.9.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.9.6. Strategy
11.2.9.7. SWOT Analysis
11.2.10. Old Dutch
11.2.10.1. Business Overview
11.2.10.2. Products Offering
11.2.10.3. Financial Insights (Based on Availability)
11.2.10.4. Company Market Share Analysis
11.2.10.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.10.6. Strategy
11.2.10.7. SWOT Analysis
11.2.11. Utz Brands
11.2.11.1. Business Overview
11.2.11.2. Products Offering
11.2.11.3. Financial Insights (Based on Availability)
11.2.11.4. Company Market Share Analysis
11.2.11.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.11.6. Strategy
11.2.11.7. SWOT Analysis
11.2.12. Tayto Group
11.2.12.1. Business Overview
11.2.12.2. Products Offering
11.2.12.3. Financial Insights (Based on Availability)
11.2.12.4. Company Market Share Analysis
11.2.12.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.12.6. Strategy
11.2.12.7. SWOT Analysis
11.2.13. General Mills
11.2.13.1. Business Overview
11.2.13.2. Products Offering
11.2.13.3. Financial Insights (Based on Availability)
11.2.13.4. Company Market Share Analysis
11.2.13.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.13.6. Strategy
11.2.13.7. SWOT Analysis
11.2.14. Intersnack
11.2.14.1. Business Overview
11.2.14.2. Products Offering
11.2.14.3. Financial Insights (Based on Availability)
11.2.14.4. Company Market Share Analysis
11.2.14.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.14.6. Strategy
11.2.14.7. SWOT Analysis
11.2.15. Mackie's
11.2.15.1. Business Overview
11.2.15.2. Products Offering
11.2.15.3. Financial Insights (Based on Availability)
11.2.15.4. Company Market Share Analysis
11.2.15.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.15.6. Strategy
11.2.15.7. SWOT Analysis
11.2.16. Calbee
11.2.16.1. Business Overview
11.2.16.2. Products Offering
11.2.16.3. Financial Insights (Based on Availability)
11.2.16.4. Company Market Share Analysis
11.2.16.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.16.6. Strategy
11.2.16.7. SWOT Analysis

List of Figures

List of Tables

Table 1: Global Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Product Type, 2020-2035

Table 2: Global Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Flavor, 2020-2035

Table 3: Global Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Packaging Type, 2020-2035

Table 4: Global Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 5: Global Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Region, 2020-2035

Table 6: North America Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Product Type, 2020-2035

Table 7: North America Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Flavor, 2020-2035

Table 8: North America Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Packaging Type, 2020-2035

Table 9: North America Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 10: North America Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Country, 2020-2035

Table 11: Europe Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Product Type, 2020-2035

Table 12: Europe Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Flavor, 2020-2035

Table 13: Europe Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Packaging Type, 2020-2035

Table 14: Europe Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 15: Europe Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

Table 16: Asia Pacific Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Product Type, 2020-2035

Table 17: Asia Pacific Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Flavor, 2020-2035

Table 18: Asia Pacific Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Packaging Type, 2020-2035

Table 19: Asia Pacific Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 20: Asia Pacific Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

Table 21: Latin America Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Product Type, 2020-2035

Table 22: Latin America Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Flavor, 2020-2035

Table 23: Latin America Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Packaging Type, 2020-2035

Table 24: Latin America Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 25: Latin America Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

Table 26: Middle East & Africa Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Product Type, 2020-2035

Table 27: Middle East & Africa Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Flavor, 2020-2035

Table 28: Middle East & Africa Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Packaging Type, 2020-2035

Table 29: Middle East & Africa Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 30: Middle East & Africa Non-Fried Potato Chips Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

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Food Beverages Nutrition Market Research

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