Global Luxury Vinyl Sheet LVS Market Insights, Size, and Forecast By Distribution Channel (Direct Sales, Wholesale, Retail, E-commerce), By Application (Residential, Commercial, Institutional, Industrial), By End Use (Flooring, Wall Coverings, Countertops, Other Applications), By Product Type (Texture Vinyl Sheet, Wood Finish Vinyl Sheet, Stone Finish Vinyl Sheet, Abstract Pattern Vinyl Sheet), By Region (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa), Key Companies, Competitive Analysis, Trends, and Projections for 2026-2035
Key Market Insights
Global Luxury Vinyl Sheet LVS Market is projected to grow from USD 8.75 Billion in 2025 to USD 15.92 Billion by 2035, reflecting a compound annual growth rate of 6.2% from 2026 through 2035. The LVS market encompasses a versatile and resilient flooring solution characterized by its multi-layered structure, offering aesthetic appeal mimicking natural materials like wood and stone, coupled with superior performance. This market's expansion is primarily fueled by a surge in residential and commercial construction activities globally, driven by urbanization and rising disposable incomes. Consumers increasingly prioritize durable, water-resistant, and low-maintenance flooring options, attributes perfectly met by LVS. Furthermore, the rising demand for sustainable and eco-friendly building materials, with many LVS products incorporating recycled content and low VOC emissions, is another significant driver. The Flooring segment dominates the market, largely due to LVS’s widespread adoption in residential remodels, new home constructions, and commercial spaces like healthcare, retail, and hospitality, where its durability and ease of cleaning are highly valued. North America currently holds the largest share of the global LVS market, propelled by strong housing starts, robust renovation spending, and a well-established distribution network for flooring products. The region's mature construction industry and a preference for premium, yet cost-effective, flooring solutions contribute to its leading position.
Global Luxury Vinyl Sheet LVS Market Value (USD Billion) Analysis, 2025-2035
2025 - 2035
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Key trends shaping the LVS market include a growing emphasis on hyper-realistic designs and textures, leveraging advanced printing technologies to replicate natural materials with remarkable accuracy. Manufacturers are also focusing on enhanced performance features such as improved scratch and stain resistance, acoustic properties, and integrated underlays for easier installation. The development of thicker wear layers and innovative core technologies further contributes to product differentiation and market growth. Conversely, market restraints include intense competition from alternative flooring materials like hardwood, ceramic tiles, and laminate, as well as fluctuating raw material prices, particularly for PVC. Concerns regarding the environmental impact of PVC production and disposal, despite industry efforts towards sustainability, also pose a challenge. However, significant opportunities exist in the increasing adoption of LVS in niche applications such as marine and automotive interiors, where its water resistance and durability are highly advantageous. The burgeoning e-commerce sector also presents an opportunity for wider market reach and direct-to-consumer sales, particularly for DIY enthusiasts.
Asia Pacific is anticipated to be the fastest-growing region in the LVS market, driven by rapid urbanization, significant infrastructure development, and increasing consumer spending on home improvement in countries like China, India, and Southeast Asian nations. The rising middle class in these economies is driving demand for modern and aesthetically pleasing flooring solutions, making LVS an attractive option due to its affordability and performance. Key players in this competitive landscape, including Karndean Designflooring, Tarkett, Mohawk Industries, and Gerflor, are employing diverse strategies to maintain and expand their market presence. These strategies encompass product innovation, focusing on developing new designs, improved durability, and sustainable offerings. Strategic mergers and acquisitions are also common, allowing companies to expand their product portfolios and geographical reach. Furthermore, investing in robust distribution networks, strengthening partnerships with architects and designers, and enhancing digital marketing efforts are crucial for competitive advantage in the evolving global LVS market.
Quick Stats
Market Size (2025):
USD 8.75 BillionProjected Market Size (2035):
USD 15.92 BillionLeading Segment:
Flooring (87.4% Share)Dominant Region (2025):
North America (38.2% Share)CAGR (2026-2035):
6.2%
Global Luxury Vinyl Sheet LVS Market Emerging Trends and Insights
Sustainable Luxe Vinyl Innovations
Sustainable Luxe Vinyl Innovations reflect a growing consumer desire for luxurious, yet environmentally responsible products within the Global Luxury Vinyl Sheet LVS Market. This trend emphasizes the development and adoption of high end vinyl flooring solutions that prioritize eco friendliness without compromising on aesthetic appeal or performance. Manufacturers are investing in virgin vinyl innovations like the incorporation of recycled content, bio based plasticizers and the elimination of phthalates and other harmful chemicals. Production processes are also becoming more energy efficient and less resource intensive. The resulting LVS products boast sophisticated designs, realistic textures mimicking natural materials, enhanced durability and superior indoor air quality. This shift caters to discerning luxury buyers who value both opulence and a reduced environmental footprint, driving demand for LVS that is beautiful, long lasting and ethically produced.
Smart Connected Flooring Solutions
Smart Connected Flooring Solutions represent a significant evolution within the global luxury vinyl sheet market, transforming how consumers interact with their home environments. This trend integrates advanced sensor technology and digital connectivity directly into LVS products. Imagine flooring that intelligently adjusts lighting, monitors temperature, or even tracks activity levels, all seamlessly woven into its design.
These sophisticated solutions offer unprecedented levels of personalization and convenience. They enable proactive adjustments to comfort, enhance energy efficiency by optimizing climate control, and provide valuable insights into household dynamics. For the discerning luxury consumer, this means a premium product that not only boasts exceptional aesthetics and durability but also delivers a truly intelligent and responsive living experience, elevating the functionality of their living spaces beyond traditional expectations.
Hyper Realistic Design Advancements
Hyper realistic design advancements are profoundly reshaping the global luxury vinyl sheet LVS market. Manufacturers are leveraging cutting edge digital printing and embossing technologies to replicate natural materials with astonishing accuracy. This trend goes beyond simple surface patterns, encompassing intricate textures that mimic wood grain, stone veining, and even fabric weaves. Consumers now demand LVS that is virtually indistinguishable from authentic hardwood, marble, or ceramic tile, not just visually but also tactilely. These sophisticated designs offer an unparalleled level of visual depth and realism, elevating the aesthetic appeal of LVS to new heights. The ability to realistically portray natural imperfections and unique characteristics within the design further enhances its luxurious perception. This emphasis on ultra realistic replication is a key driver for product innovation and consumer preference in the high end LVS segment.
What are the Key Drivers Shaping the Global Luxury Vinyl Sheet LVS Market
Rising Demand from Residential and Commercial Construction
Rising demand from residential and commercial construction is a pivotal driver for the global luxury vinyl sheet LVS market. As urban populations expand and economies grow, there is an increasing need for new housing developments, office buildings, retail spaces, and hospitality establishments. Architects, designers, and contractors increasingly specify LVS due to its compelling combination of durability, aesthetic versatility, and cost effectiveness. Homeowners are drawn to its realistic wood and stone visuals, ease of maintenance, and comfort underfoot for living areas, kitchens, and bathrooms. Commercial projects benefit from LVS’s high traffic resistance, low lifecycle cost, and ability to meet strict building codes and design briefs. This widespread adoption across diverse construction sectors fuels sustained market expansion.
Increasing Preference for Resilient and Sustainable Flooring Solutions
Consumers increasingly value flooring that withstands daily wear, resists damage, and contributes to healthier indoor environments. This growing preference drives demand for luxury vinyl sheet LVS because of its exceptional durability and longevity, making it a reliable choice for high traffic areas in both residential and commercial settings. Furthermore, its low volatile organic compound content and often recycled material composition align with eco conscious consumer values. Manufacturers are innovating to offer LVS products with enhanced scratch and stain resistance, extended lifespans, and certifications for sustainability. This focus on resilience and environmental responsibility directly fuels the adoption of LVS as a premium, future proof flooring solution.
Technological Advancements and Product Innovations in LVS
Technological advancements and product innovations are key drivers in the global luxury vinyl sheet LVS market. Manufacturers are continuously investing in research and development to enhance LVS features and appeal. Innovations include improved printing technologies for more realistic wood and stone aesthetics, offering a wider range of designs and textures that closely mimic natural materials. Advanced manufacturing processes contribute to superior durability, scratch resistance, and waterproof properties, making LVS suitable for high traffic areas and moisture prone environments. Furthermore, new core materials and backing systems enhance dimensional stability and ease of installation. These innovations provide consumers with aesthetically pleasing, high performance, and long lasting flooring solutions, stimulating demand and expanding market penetration across residential and commercial sectors.
Global Luxury Vinyl Sheet LVS Market Restraints
Shifting Consumer Preferences Towards Hardwood and Tile
A significant restraint impacting the global luxury vinyl sheet market is the evolving taste of consumers, who are increasingly favoring the aesthetic and perceived durability of hardwood and tile flooring. This shift reflects a desire for natural materials and a perception that hardwood and tile offer a more premium or authentic feel for interior design. As disposable incomes rise and design trends emphasize organic elements, many homeowners and commercial specifiers are opting for these alternatives over resilient flooring like luxury vinyl sheet. This preference directly competes with LVS, diverting potential sales and slowing its market expansion. Manufacturers face the challenge of convincing consumers that LVS can replicate the look and feel of its natural counterparts effectively, or highlight its unique advantages like water resistance and ease of maintenance to counter this strong consumer inclination.
Intensified Competition from Value-Oriented Flooring Solutions
The global luxury vinyl sheet LVS market faces a significant restraint from intensified competition offered by value oriented flooring solutions. These competing products, often more affordably priced, cater to a large segment of consumers and businesses seeking cost effective yet aesthetically pleasing floor coverings. While LVS boasts durability and premium design, value oriented alternatives like lower grade laminates, basic vinyl composite tile VCT, or even certain ceramic options provide satisfactory performance at a lower financial outlay. This competitive pressure forces LVS manufacturers to constantly innovate in design, performance, and manufacturing efficiency to justify their higher price point. It also necessitates robust marketing strategies to highlight LVS's superior long term value, ease of maintenance, and sophisticated aesthetics, distinguishing it from less expensive but also less durable or appealing alternatives. This dynamic restricts LVS market penetration in price sensitive segments.
Global Luxury Vinyl Sheet LVS Market Opportunities
Sustainable & Eco-Friendly LVS: Meeting Demand for Green Building and Recycled Flooring Solutions
The global demand for green building presents a significant opportunity for sustainable and eco-friendly Luxury Vinyl Sheet LVS. As environmental awareness intensifies, commercial and residential sectors actively seek flooring solutions minimizing ecological impact. This trend is particularly robust in the rapidly expanding Asia Pacific region, where new construction often incorporates stringent environmental standards.
The opportunity lies in LVS products featuring low volatile organic compounds VOC, high recycled content, and end of life recyclability. These solutions align perfectly with certifications like LEED, enabling developers to achieve higher green building ratings. Consumers increasingly value products contributing to healthier indoor air quality and reduced carbon footprints.
Manufacturers can capitalize by innovating in material science, offering LVS made from post consumer or post industrial recycled materials. Emphasizing the durability, aesthetic versatility, and environmental benefits of these advanced LVS options will attract a growing segment of environmentally conscious specifiers and buyers. This strategy drives market growth by fulfilling a critical need for responsible and high performance flooring solutions globally.
High-Performance Design LVS: Catering to Luxury Aesthetics and Durability in Commercial Interiors
The substantial opportunity in Global Luxury Vinyl Sheet LVS centers on high performance design, meticulously catering to the exacting demands of commercial interiors. This involves crafting LVS products that seamlessly blend sophisticated luxury aesthetics with unparalleled durability.
Commercial sectors such as high end hospitality, premium retail, corporate offices, and upscale healthcare facilities are actively seeking flooring solutions that project an image of opulence and prestige. Clients in these environments require materials capable of replicating the refined visual appeal of natural stone, exotic woods, or bespoke textiles, while simultaneously offering exceptional resilience against heavy foot traffic, impacts, moisture, and daily wear. High performance LVS addresses this dual need, providing superior scratch and stain resistance, easy maintenance, and extended longevity.
The market thrives on LVS innovation that delivers aspirational designs without compromising on practical performance, ensuring commercial spaces maintain their luxurious allure and structural integrity over time.
Global Luxury Vinyl Sheet LVS Market Segmentation Analysis
Key Market Segments
By Application
- •Residential
- •Commercial
- •Institutional
- •Industrial
By Product Type
- •Texture Vinyl Sheet
- •Wood Finish Vinyl Sheet
- •Stone Finish Vinyl Sheet
- •Abstract Pattern Vinyl Sheet
By End Use
- •Flooring
- •Wall Coverings
- •Countertops
- •Other Applications
By Distribution Channel
- •Direct Sales
- •Wholesale
- •Retail
- •E-commerce
Segment Share By Application
Share, By Application, 2025 (%)
- Residential
- Commercial
- Institutional
- Industrial
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Why is Flooring dominating the Global Luxury Vinyl Sheet LVS Market?
The significant share held by the Flooring segment is driven by LVS's inherent advantages making it an ideal choice for various indoor spaces. Its durability, water resistance, ease of maintenance, and cost effectiveness compared to traditional materials like hardwood or stone make it highly attractive for both new constructions and renovations, fulfilling a core demand across residential and commercial applications.
How do product types contribute to LVS market expansion across applications?
Product types like Wood Finish Vinyl Sheet and Stone Finish Vinyl Sheet are pivotal in expanding the market by offering aesthetic versatility without compromising performance. These finishes allow consumers and businesses to achieve the desired high end look of natural materials while benefiting from LVS's practical advantages, driving adoption in residential homes, commercial offices, and institutional settings where aesthetics and functionality are equally critical.
What role do distribution channels play in the accessibility and growth of LVS products?
Distribution channels, including Direct Sales, Wholesale, Retail, and E-commerce, are crucial for market penetration and consumer reach. While direct sales and wholesale cater to large scale projects and builders, retail stores provide product visibility and immediate purchase options for smaller projects. E-commerce is increasingly expanding market accessibility, allowing a broader customer base to discover and acquire LVS, thus accelerating its overall market growth.
Global Luxury Vinyl Sheet LVS Market Regulatory and Policy Environment Analysis
The global Luxury Vinyl Sheet LVS market operates within an increasingly stringent regulatory and policy environment. Environmental concerns drive significant policy shifts, particularly regarding material composition. Regulations such as the European Union’s REACH and the United States’ TSCA mandate the reduction or elimination of phthalates and volatile organic compounds VOCs, impacting product formulation. Indoor air quality standards are paramount, with certifications like FloorScore and AgBB emissions testing becoming crucial for market access, especially in developed economies.
Sustainability initiatives globally encourage the use of eco friendly building materials. Green building standards, including LEED and BREEAM, increasingly favor LVS products with transparent environmental product declarations EPDs and certified low carbon footprints. Policies promoting circular economy principles are emerging, pushing manufacturers towards enhanced recyclability and responsible end of life management for LVS products. Fire safety and slip resistance standards vary regionally but remain critical for consumer protection and product acceptance. Compliance with diverse national and international standards necessitates continuous innovation in product design and manufacturing processes.
Which Emerging Technologies Are Driving New Trends in the Market?
The Global Luxury Vinyl Sheet LVS market is actively embracing transformative innovations. Material science advancements are yielding LVS products with superior durability, scratch resistance, and enhanced stain protection, significantly extending product lifespan and performance. Sustainability is a key emerging trend, driving the integration of recycled and bio based materials, alongside processes that minimize VOC emissions and promote recyclability, aligning with growing ecological awareness.
Technological leaps in digital printing and embossing are creating hyper realistic visuals and textures, mirroring natural wood, stone, and other intricate patterns with unprecedented accuracy and tactile authenticity. This focus on aesthetic sophistication offers unparalleled design flexibility for diverse applications. Furthermore, improvements in adhesive technologies and product engineering are streamlining installation processes, reducing labor time and enhancing overall product integrity. These innovations collectively drive market expansion by offering more attractive, sustainable, and high performing flooring solutions.
Global Luxury Vinyl Sheet LVS Market Regional Analysis
Global Luxury Vinyl Sheet LVS Market
Trends, by Region
North America Market
Revenue Share, 2025
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Dominant Region
North America · 38.2% share
North America stands out as the dominant region in the Global Luxury Vinyl Sheet LVS Market, commanding a substantial 38.2% market share. This strong position is driven by several key factors. The region boasts a mature construction industry with a high demand for durable and aesthetically pleasing flooring solutions in both residential and commercial sectors. Additionally, a growing preference for resilient flooring due to its low maintenance and water resistant properties further fuels LVS adoption. Increasing renovation activities and a robust economy supporting consumer spending on home improvements also contribute significantly to North America's leadership. The presence of major LVS manufacturers and a well established distribution network further solidify its dominant status, providing accessibility and competitive pricing for consumers.
Fastest Growing Region
Asia Pacific · 9.2% CAGR
Asia Pacific is poised to be the fastest growing region in the Global Luxury Vinyl Sheet LVS Market, projecting a compelling CAGR of 9.2% during the forecast period of 2026-2035. This accelerated expansion is fueled by several key factors. Rapid urbanization and increasing disposable incomes across emerging economies like India and Southeast Asian nations are driving demand for modern and aesthetically pleasing flooring solutions. The booming construction sector, particularly in residential and commercial segments, significantly contributes to LVS adoption. Furthermore, the inherent advantages of LVS, such as durability, water resistance, ease of maintenance, and cost effectiveness compared to traditional flooring, resonate well with consumer preferences in the region. Growing awareness regarding sustainable and eco friendly building materials also subtly influences this positive trajectory.
Impact of Geopolitical and Macroeconomic Factors
Geopolitical shifts in manufacturing hubs are reshaping the LVS supply chain. Escalating trade tensions and protectionist policies could lead to higher raw material costs and longer delivery times, impacting LVS production and distribution. Conversely, a stable geopolitical landscape fosters innovation and cross border collaboration, accelerating product development and market penetration for Luxury Vinyl Sheet. Regional conflicts, however, threaten resource availability and increase operational risks for LVS manufacturers.
Macroeconomic trends heavily influence LVS demand. Robust economic growth and increasing disposable incomes in key regions drive consumption of premium flooring solutions. Inflationary pressures, particularly in energy and freight, directly impact LVS production costs and pricing strategies. Interest rate fluctuations influence construction activity and consumer borrowing, which in turn affect the residential and commercial LVS markets. A strong global economy encourages investment in new infrastructure and renovations, bolstering LVS market expansion.
Recent Developments
- March 2025
Mohawk Industries announced a strategic partnership with a major European architectural firm. This collaboration aims to develop a new line of luxury vinyl sheet products specifically tailored for high-end commercial projects, focusing on enhanced durability and bespoke design options.
- July 2024
Karndean Designflooring launched its 'Eco-Sense' collection, a new range of luxury vinyl sheet products with a strong emphasis on sustainability. These products incorporate a higher percentage of recycled content and are manufactured using reduced-emission processes, appealing to environmentally conscious consumers and specifiers.
- September 2024
Tarkett completed the acquisition of a specialized digital printing technology company based in Asia. This acquisition is set to significantly enhance Tarkett's capabilities in creating hyper-realistic and customizable visual designs for its luxury vinyl sheet offerings, allowing for greater product differentiation.
- February 2025
Gerflor announced a significant investment in expanding its manufacturing facilities in North America. This strategic initiative is aimed at increasing production capacity for its luxury vinyl sheet products to meet growing demand in the region and improve supply chain efficiency.
Key Players Analysis
Karndean, Tarkett, and Mohawk lead the global luxury vinyl sheet market, driving innovation with advanced photorealistic printing and enhanced wear layers. These key players strategically acquire smaller companies, invest in sustainable materials, and expand their distribution networks to capitalize on the increasing demand for durable, aesthetically pleasing, and easy to maintain flooring solutions across residential and commercial sectors. Gerflor and Polyflor also play significant roles, focusing on specialized product lines and regional market penetration.
List of Key Companies:
- Karndean Designflooring
- Tarkett
- Mohawk Industries
- Gerflor
- Southwall Technologies
- Polyflor
- Mannington Mills
- Beaulieu International Group
- Shaw Industries
- Armstrong Flooring
- Forbo
- Novalis Innovative Flooring
- IVC Group
- Congoleum
- Laticrete
Report Scope and Segmentation
| Report Component | Description |
|---|---|
| Market Size (2025) | USD 8.75 Billion |
| Forecast Value (2035) | USD 15.92 Billion |
| CAGR (2026-2035) | 6.2% |
| Base Year | 2025 |
| Historical Period | 2020-2025 |
| Forecast Period | 2026-2035 |
| Segments Covered |
|
| Regional Analysis |
|
Table of Contents:
List of Figures
List of Tables
Table 1: Global Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Application, 2020-2035
Table 2: Global Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Product Type, 2020-2035
Table 3: Global Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by End Use, 2020-2035
Table 4: Global Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 5: Global Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Region, 2020-2035
Table 6: North America Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Application, 2020-2035
Table 7: North America Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Product Type, 2020-2035
Table 8: North America Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by End Use, 2020-2035
Table 9: North America Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 10: North America Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Country, 2020-2035
Table 11: Europe Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Application, 2020-2035
Table 12: Europe Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Product Type, 2020-2035
Table 13: Europe Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by End Use, 2020-2035
Table 14: Europe Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 15: Europe Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035
Table 16: Asia Pacific Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Application, 2020-2035
Table 17: Asia Pacific Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Product Type, 2020-2035
Table 18: Asia Pacific Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by End Use, 2020-2035
Table 19: Asia Pacific Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 20: Asia Pacific Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035
Table 21: Latin America Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Application, 2020-2035
Table 22: Latin America Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Product Type, 2020-2035
Table 23: Latin America Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by End Use, 2020-2035
Table 24: Latin America Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 25: Latin America Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035
Table 26: Middle East & Africa Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Application, 2020-2035
Table 27: Middle East & Africa Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Product Type, 2020-2035
Table 28: Middle East & Africa Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by End Use, 2020-2035
Table 29: Middle East & Africa Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 30: Middle East & Africa Luxury Vinyl Sheet LVS Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035