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Market Research Report

Global Internet Public Opinion Monitoring Solution Market Insights, Size, and Forecast By Application (Brand Monitoring, Market Research, Crisis Management, Political Campaigning), By Functionality (Sentiment Analysis, Social Listening, Trend Analysis), By Deployment Type (Cloud-Based, On-Premise), By End User (Corporate Organizations, Government Authorities, Public Relations Firms, Academic Institutions), By Region (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa), Key Companies, Competitive Analysis, Trends, and Projections for 2026-2035

Report ID:90229
Published Date:Jan 2026
No. of Pages:219
Base Year for Estimate:2025
Format:
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Key Market Insights

Global Internet Public Opinion Monitoring Solution Market is projected to grow from USD 8.7 Billion in 2025 to USD 25.4 Billion by 2035, reflecting a compound annual growth rate of 14.2% from 2026 through 2035. This market encompasses a suite of software and services designed to track, analyze, and interpret public sentiment and discourse across various online platforms, including social media, news websites, forums, and blogs. The solutions leverage advanced technologies such as Artificial intelligence, natural language processing, and machine learning to extract actionable insights from vast amounts of unstructured data. Key market drivers include the exponential growth of online content, the increasing imperative for businesses and governments to understand public perception for strategic decision-making, and the rising adoption of social media as a primary communication channel. Organizations are increasingly relying on these solutions to manage brand reputation, identify emerging issues, gauge campaign effectiveness, and inform policy formulation. The market is also propelled by the need for real-time data analysis to respond swiftly to public sentiment shifts and mitigate potential crises. However, the market faces restraints such as data privacy concerns, the complexity of accurately interpreting nuanced human language and sentiment across diverse cultural contexts, and the high initial investment required for sophisticated solutions. Despite these challenges, the continuous evolution of AI and machine learning algorithms presents significant opportunities for enhanced accuracy and deeper analytical capabilities.

Global Internet Public Opinion Monitoring Solution Market Value (USD Billion) Analysis, 2025-2035

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14.2%
CAGR from
2025 - 2035
Source:
www.makdatainsights.com

A significant trend shaping the market is the integration of predictive analytics, allowing organizations to anticipate future public opinion trends and proactively adjust their strategies. The demand for customized solutions tailored to specific industry needs, whether in political campaigning, product development, or public relations, is also on the rise. Another important trend involves the convergence of various monitoring tools into comprehensive platforms, offering a unified view of online sentiment. Furthermore, the increasing focus on ethical AI and bias detection in opinion analysis is driving development towards more robust and fair monitoring systems. Opportunities abound in expanding into new geographical markets, particularly those with rapidly growing internet penetration, and in developing specialized solutions for niche industries like healthcare and finance. The market also stands to benefit from the increasing focus on influencer marketing and the need to track the sentiment generated by key opinion leaders.

North America currently dominates the market, primarily due to the early adoption of advanced technologies, the presence of major market players, and a strong emphasis on data driven decision-making across various sectors. The region benefits from a mature digital infrastructure and a high level of awareness regarding the strategic importance of public opinion monitoring. Conversely, Asia Pacific is poised to be the fastest growing region, fueled by rapid internet and social media penetration, increasing digital literacy, and the burgeoning e-commerce sector. Emerging economies in this region are witnessing a surge in online content creation and consumption, creating a fertile ground for the adoption of monitoring solutions. Key players in this competitive landscape include Brandwatch, Nielsen, Pew Research Center, Civis Analytics, Talkwalker, SurveyMonkey, Qualtrics, Gallup, Meltwater, and BuzzSumo. These companies are employing various strategies such as product innovation, strategic partnerships, mergers and acquisitions, and geographical expansion to maintain their competitive edge and capture a larger market share. The leading segment by end user is Corporate Organizations, which consistently utilize these solutions for brand management, customer feedback analysis, and market intelligence.

Quick Stats

  • Market Size (2025):

    USD 8.7 Billion

  • Projected Market Size (2035):

    USD 25.4 Billion

  • Leading Segment:

    Corporate Organizations (48.7% Share)

  • Dominant Region (2025):

    North America (38.2% Share)

  • CAGR (2026-2035):

    14.2%

What is Internet Public Opinion Monitoring Solution?

Internet Public Opinion Monitoring Solution refers to systems designed to collect, analyze, and interpret real-time public sentiment expressed across online platforms. Utilizing big data analytics, natural language processing, and machine learning, these solutions track mentions, topics, and emotional leanings from social media, forums, news sites, and blogs. Their core function is to provide actionable insights into public perceptions regarding brands, policies, events, or individuals. This enables organizations to understand public sentiment, manage reputation, identify emerging crises, gauge campaign effectiveness, and inform strategic decision-making by proactively responding to societal trends and concerns.

What are the Trends in Global Internet Public Opinion Monitoring Solution Market

  • AI Powered Sentiment Prediction Surging

  • Realtime Geolocation Opinion Tracking Expands

  • Multilingual Content Analysis Dominance

  • Ethical AI and Privacy First Solutions

  • Social Media Deep Listening Evolution

AI Powered Sentiment Prediction Surging

AI powered sentiment prediction is rapidly gaining traction in global internet public opinion monitoring. Businesses and governments increasingly rely on sophisticated algorithms to analyze vast quantities of online text from social media, news, and forums. This surge is driven by the demand for more nuanced and accurate understanding of public perception. Traditional keyword based methods often miss context and sarcasm, leading to misinterpretations. AI models, particularly those leveraging natural language processing and machine learning, excel at identifying emotions, opinions, and attitudes with greater precision. This capability allows organizations to proactively detect emerging issues, assess brand reputation in real time, and tailor communication strategies more effectively. The trend reflects a shift towards more intelligent and data driven decision making based on the complex tapestry of online discourse.

Realtime Geolocation Opinion Tracking Expands

Companies are increasingly leveraging real time geolocation data to understand public opinion. This trend signifies a move beyond static surveys, enabling dynamic insights tied to specific physical locations. For instance, a brand launching a product in multiple cities can track immediate consumer sentiment across those distinct locations simultaneously. This allows for pinpointed feedback on regional preferences, campaign effectiveness, and even disaster response. Real time opinion tracking also facilitates rapid identification of emerging trends and localized concerns. The ability to monitor opinions as they unfold in a specific area provides a crucial layer of granular understanding, empowering more agile and targeted decision making for businesses and organizations seeking to gauge public perception accurately and immediately.

What are the Key Drivers Shaping the Global Internet Public Opinion Monitoring Solution Market

  • Escalating Geopolitical Tensions and Disinformation Campaigns

  • Proliferation of Social Media and Digital Platforms

  • Increasing Demand for Brand Reputation Management

  • Advancements in AI and Natural Language Processing for Sentiment Analysis

  • Growing Need for Real-time Crisis Management and Risk Mitigation

Escalating Geopolitical Tensions and Disinformation Campaigns

Growing geopolitical tensions and the widespread use of disinformation significantly fuel demand for Global Internet Public Opinion Monitoring Solutions. Nations and organizations are increasingly concerned about how international events and state-sponsored propaganda influence public sentiment across different regions. This heightened awareness necessitates sophisticated tools to track, analyze, and understand the origins and spread of narratives that could impact national security, diplomatic relations, and economic stability. Monitoring solutions provide critical insights into foreign influence operations, allowing for early detection of hostile campaigns and proactive communication strategies. The constant flow of information and deliberate manipulation of facts require robust systems to discern genuine public opinion from orchestrated narratives, making these solutions indispensable in today's complex global landscape.

Proliferation of Social Media and Digital Platforms

The explosion of social media and digital platforms fuels the demand for internet public opinion monitoring solutions. Billions of users across countless sites like Twitter, Facebook, Instagram, and Reddit generate a continuous, massive stream of unstructured data. This data encompasses opinions, sentiments, trends, and crises. Organizations, governments, and brands are compelled to track and analyze this deluge to understand public perception, manage reputations, identify emerging issues, and respond effectively. The sheer volume and diversity of these platforms make manual monitoring impossible, creating an imperative for automated, sophisticated solutions that can aggregate, filter, and interpret this vast digital conversation, driving significant market growth as entities strive to navigate and leverage the digital public sphere.

Increasing Demand for Brand Reputation Management

Businesses increasingly recognize that their brand reputation directly impacts consumer trust and financial performance. In a hyperconnected digital landscape, negative public sentiment can spread rapidly through social media, news sites, and forums, causing significant damage. Companies are proactively monitoring internet public opinion to identify and address potential reputational threats before they escalate. They seek to understand what customers say about their products, services, and corporate values, allowing for timely responses and strategic adjustments. This proactive approach helps protect brand equity, maintain customer loyalty, and enhance overall market standing. The need for continuous, comprehensive brand reputation management fuels the demand for sophisticated monitoring solutions.

Global Internet Public Opinion Monitoring Solution Market Restraints

Data Privacy Concerns Limit Adoption

Data privacy concerns significantly impede the widespread adoption of global internet public opinion monitoring solutions. Organizations often hesitate to implement these tools due to the potential for misusing or inadvertently exposing sensitive personal information. Collecting and analyzing vast amounts of public data, even anonymized, raises ethical questions about individual consent and the right to privacy. Compliance with evolving international data protection regulations like GDPR and CCPA adds complexity and risk, as breaches can lead to substantial fines and reputational damage. Users worry about surveillance and how their online activities might be scrutinized without their explicit knowledge or agreement. This apprehension creates a barrier, forcing solution providers to invest heavily in robust security measures and transparent data handling policies, which further slows market penetration.

Interoperability Challenges with Existing Systems

Interoperability challenges with existing systems significantly hinder the widespread adoption of global internet public opinion monitoring solutions. These advanced platforms often struggle to seamlessly integrate with a client’s established internal infrastructure. Legacy IT systems, data silos within organizations, and diverse software environments present substantial integration hurdles. Enterprises commonly employ various proprietary applications for data management, analytics, and reporting. The lack of standardized protocols and APIs between monitoring solutions and these disparate client systems necessitates extensive custom development and complex data migration processes. This leads to increased implementation costs, prolonged deployment times, and considerable technical complexities for clients, making them hesitant to invest in new monitoring technologies. The difficulty in achieving a unified data view across the enterprise further exacerbates the problem, limiting the overall effectiveness and actionable insights derived from these powerful monitoring tools.

Global Internet Public Opinion Monitoring Solution Market Opportunities

Market Expansion for AI-Enhanced Digital Reputation and Risk Management Platforms

The burgeoning global internet public opinion monitoring market presents a prime opportunity for AI-enhanced digital reputation and risk management platforms. Businesses increasingly struggle with the overwhelming volume and rapid velocity of online sentiment, necessitating sophisticated tools. AI driven solutions offer unparalleled capabilities for real time sentiment analysis, predictive risk identification, and proactive reputation safeguarding across diverse languages and many digital platforms. This creates a significant opening for providers to expand their reach, particularly in high growth regions like Asia Pacific, where digital adoption is surging. As organizations face heightened scrutiny and the rapid spread of information, demand for automated, accurate, and scalable platforms to monitor public perception and mitigate potential crises will continue to escalate. This expansion leverages AI to transform reactive reputation management into a strategic, data driven advantage. The opportunity lies in deploying these advanced platforms to help companies navigate complex digital landscapes, protect brand integrity, and foster robust trust among stakeholders worldwide.

Growing Enterprise and Government Adoption of Real-time Public Sentiment for Strategic Insights

The increasing recognition by businesses and governments that timely understanding of public mood is critical creates a significant opportunity. Enterprises are leveraging real-time public sentiment monitoring to protect brand reputation, gauge product reception, understand competitive landscapes, and enhance customer experience. This allows for proactive issue resolution and agile marketing strategies. Simultaneously, government bodies are adopting these solutions to assess policy impact, identify emerging social trends, manage public crises effectively, and ensure citizen satisfaction. The ability to instantly analyze vast volumes of online data empowers them to make informed decisions, tailor public services, and refine communication strategies with greater precision. This shift from reactive to proactive, data-driven strategy across both sectors fuels demand for sophisticated, intelligent monitoring platforms that convert raw opinions into actionable strategic insights.

Global Internet Public Opinion Monitoring Solution Market Segmentation Analysis

Key Market Segments

By Application

  • •Brand Monitoring
  • •Market Research
  • •Crisis Management
  • •Political Campaigning

By Deployment Type

  • •Cloud-Based
  • •On-Premise

By End User

  • •Corporate Organizations
  • •Government Authorities
  • •Public Relations Firms
  • •Academic Institutions

By Functionality

  • •Sentiment Analysis
  • •Social Listening
  • •Trend Analysis

Segment Share By Application

Share, By Application, 2025 (%)

  • Brand Monitoring
  • Market Research
  • Crisis Management
  • Political Campaigning
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$8.7BGlobal Market Size, 2025
Source:
www.makdatainsights.com

Why are Corporate Organizations dominating the Global Internet Public Opinion Monitoring Solution Market?

Corporate Organizations hold the largest share due to their critical need to maintain brand reputation, understand consumer sentiment, and manage potential crises quickly. These entities heavily invest in solutions for brand monitoring and market research to gain competitive insights and protect their public image in the digital sphere, driving significant adoption of these tools for strategic decision making.

Which functionality is most crucial for diverse market participants?

Sentiment Analysis is a cornerstone functionality across various end users, enabling them to gauge the emotional tone of online discussions. Coupled with social listening, it allows organizations like public relations firms and government authorities to quickly identify public mood shifts, manage crisis communications, and tailor their messaging effectively, making it an indispensable component of monitoring solutions.

How does deployment type influence solution adoption within the market?

Cloud Based solutions are increasingly preferred across all end user segments, including academic institutions and corporate organizations, due to their scalability, accessibility, and reduced infrastructure costs. This deployment type facilitates faster implementation and updates, offering flexibility that on premises solutions cannot always match, thereby accelerating market penetration and usage for diverse monitoring needs.

What Regulatory and Policy Factors Shape the Global Internet Public Opinion Monitoring Solution Market

The global internet public opinion monitoring solution market navigates a complex regulatory environment primarily shaped by diverse data privacy and protection laws. Regulations such as Europe's GDPR, Brazil's LGPD, and California's CCPA significantly impact data collection, processing, and storage practices, demanding explicit consent, robust anonymization, and adherence to data subject rights. Cross border data transfer restrictions, notably affecting transatlantic data flows, introduce operational hurdles for globally active providers. Increasingly, national security concerns and governmental surveillance policies also influence data access and retention requirements, creating a delicate balance with individual privacy. Furthermore, emerging discussions on algorithmic transparency and ethical AI use signal future regulatory pressures regarding bias mitigation and responsible deployment. Adherence to these fragmented and evolving frameworks is paramount for solution legality, market access, and maintaining user trust worldwide.

What New Technologies are Shaping Global Internet Public Opinion Monitoring Solution Market?

Innovations are rapidly transforming internet public opinion monitoring solutions. Advanced artificial intelligence and machine learning models are at the forefront, driving enhanced accuracy in sentiment analysis and intent detection. Natural Language Processing NLP now handles complex linguistic nuances sarcasm and evolving slang with greater sophistication. Real time monitoring capabilities are becoming standard, offering immediate insights into public discourse.

Emerging technologies focus on predictive analytics, utilizing deep learning to forecast trends and potential reputational risks. Multimodal analysis integrates text, image, and video content for comprehensive data interpretation, moving beyond simple keyword spotting. The rise of ethical AI and explainable AI XAI addresses concerns regarding bias and transparency in automated analysis. Solutions are increasingly adept at identifying disinformation, fake news, and coordinated influence operations across diverse platforms. Furthermore, the integration of dark web monitoring and advanced social listening tools provides a more holistic view of online conversations, securing data privacy while delivering actionable intelligence for stakeholders navigating the dynamic digital landscape.

Global Internet Public Opinion Monitoring Solution Market Regional Analysis

Global Internet Public Opinion Monitoring Solution Market

Trends, by Region

Largest Market
Fastest Growing Market
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38.2%

North America Market
Revenue Share, 2025

Source:
www.makdatainsights.com

Dominant Region

North America · 38.2% share

North America stands as the undisputed leader in the Global Internet Public Opinion Monitoring Solution Market, commanding a substantial 38.2% market share. This dominance is attributed to several key factors. The region boasts a highly developed technological infrastructure, fostering rapid adoption of advanced monitoring solutions. Furthermore, a strong presence of major tech companies and innovative startups drives continuous product development and market expansion. Strict regulatory environments and an increased focus on brand reputation management among businesses also contribute significantly to the high demand for sophisticated public opinion monitoring tools. High internet penetration rates and a tech savvy population readily embrace these solutions, solidifying North America's premier position in the industry.

Fastest Growing Region

Asia Pacific · 16.2% CAGR

The Asia Pacific region is poised to be the fastest growing region in the Global Internet Public Opinion Monitoring Solution Market with a remarkable CAGR of 16.2% from 2026 to 2035. This surge is primarily driven by the region's burgeoning digital user base and increasing internet penetration. Countries like India and Indonesia are witnessing rapid adoption of social media and online platforms, necessitating sophisticated tools for sentiment analysis and brand reputation management. Furthermore, rising awareness among businesses and governments regarding the importance of real time public opinion insights for strategic decision making is fueling demand. Localized regulatory landscapes and diverse linguistic requirements also contribute to the unique growth trajectory within this dynamic region.

Top Countries Overview

The U.S. is a major consumer and provider in the global internet public opinion monitoring market. It faces escalating domestic demand due to political polarization and misinformation, driving innovation in AI-powered tools. While privacy concerns exist, the market is expanding rapidly, with U.S. firms leading in developing sophisticated, real-time monitoring solutions for both government and corporate clients, impacting global market trends and technological advancements.

The China market for global internet public opinion monitoring solutions is burgeoning, driven by increasing demand from domestic and international entities. Companies seek to track global sentiment about China, its industries, and individual entities. The market is fragmented with both global players and specialized local providers offering diverse solutions, including sentiment analysis, trend identification, and real-time alerts across various social media and news platforms.

India's internet public opinion monitoring market is burgeoning, driven by increasing digital penetration and social media usage. While domestic solutions exist, global players offer advanced AI/ML capabilities for sentiment analysis and real-time insights, crucial for corporate reputation management, political campaigns, and brand tracking in this diverse and dynamic market. Regulatory landscapes and data privacy concerns also shape solution preferences.

Impact of Geopolitical and Macroeconomic Factors

Geopolitically, the market for internet public opinion monitoring solutions is heavily influenced by states seeking to control narratives and monitor dissent, especially in authoritarian regimes and nations with high internet penetration. Increased cross border information warfare and the weaponization of social media amplify demand for sophisticated monitoring tools to detect foreign influence campaigns and protect national security. Data sovereignty laws and varying privacy regulations across countries create fragmentation, forcing solutions to adapt to diverse legal frameworks.

Macroeconomically, the expanding global digital economy and the pervasive use of social media platforms by individuals and institutions drive market growth. Companies leverage these solutions for brand reputation management and competitor analysis, while governments utilize them for crisis management and public sentiment assessment during elections. Economic downturns could impact discretionary spending on advanced solutions, although essential monitoring for national security and critical infrastructure protection might remain resilient. The rising cost of data acquisition and processing also influences market dynamics.

Recent Developments

  • March 2025

    Brandwatch announced a strategic partnership with a major global social media platform to enhance its real-time data ingestion and analysis capabilities. This collaboration aims to provide Brandwatch users with more comprehensive and immediate access to public opinion trends across a wider range of social conversations.

  • January 2025

    Meltwater acquired 'AI Sense,' a specialized startup focused on advanced sentiment analysis and emotion detection within unstructured text data. This acquisition significantly bolsters Meltwater's capabilities in nuanced public opinion monitoring, moving beyond simple positive/negative classifications to detect subtle emotional tones.

  • February 2025

    Talkwalker launched 'Talkwalker Insights Pro,' an enhanced version of its platform featuring advanced predictive analytics for emerging public opinion shifts. This new product integrates machine learning models to forecast potential sentiment changes and trending topics, enabling proactive decision-making for brands and organizations.

  • April 2025

    Qualtrics announced a strategic initiative to integrate its experience management platform with new generative AI capabilities for qualitative data analysis. This development allows users to automatically summarize open-ended responses, identify key themes, and derive actionable insights from large volumes of textual feedback, thereby streamlining public opinion research.

  • December 2024

    Nielsen established a new 'Digital Public Opinion Lab' focused on developing ethical AI frameworks for large-scale internet data analysis. This strategic initiative aims to address growing concerns about data privacy and algorithmic bias in public opinion monitoring, ensuring more responsible and accurate insights for clients.

Key Players Analysis

Key players like Brandwatch and Talkwalker dominate the social listening segment, leveraging AI and natural language processing to provide real time public opinion insights. Nielsen and Gallup offer traditional survey based monitoring, with Qualtrics and SurveyMonkey democratizing these tools through their SaaS platforms. Pew Research Center, a non profit, focuses on academic rigor and public access to data. Civis Analytics specializes in data science consulting for public and political campaigns. Meltwater and BuzzSumo cater to media monitoring and content insights. Strategic initiatives include expanding AI capabilities, integrating with other data sources, and offering customizable dashboards. The market is driven by increasing demand for actionable insights from online discourse, political intelligence needs, and brand reputation management.

List of Key Companies:

  1. Brandwatch
  2. Nielsen
  3. Pew Research Center
  4. Civis Analytics
  5. Talkwalker
  6. SurveyMonkey
  7. Qualtrics
  8. Gallup
  9. Meltwater
  10. BuzzSumo
  11. YouGov
  12. Ipsos
  13. Sprinklr
  14. NetBase Quid
  15. Kantar

Report Scope and Segmentation

Report ComponentDescription
Market Size (2025)USD 8.7 Billion
Forecast Value (2035)USD 25.4 Billion
CAGR (2026-2035)14.2%
Base Year2025
Historical Period2020-2025
Forecast Period2026-2035
Segments Covered
  • By Application:
    • •Brand Monitoring
    • •Market Research
    • •Crisis Management
    • •Political Campaigning
  • By Deployment Type:
    • •Cloud-Based
    • •On-Premise
  • By End User:
    • •Corporate Organizations
    • •Government Authorities
    • •Public Relations Firms
    • •Academic Institutions
  • By Functionality:
    • •Sentiment Analysis
    • •Social Listening
    • •Trend Analysis
Regional Analysis
  • North America
  • • United States
  • • Canada
  • Europe
  • • Germany
  • • France
  • • United Kingdom
  • • Spain
  • • Italy
  • • Russia
  • • Rest of Europe
  • Asia-Pacific
  • • China
  • • India
  • • Japan
  • • South Korea
  • • New Zealand
  • • Singapore
  • • Vietnam
  • • Indonesia
  • • Rest of Asia-Pacific
  • Latin America
  • • Brazil
  • • Mexico
  • • Rest of Latin America
  • Middle East and Africa
  • • South Africa
  • • Saudi Arabia
  • • UAE
  • • Rest of Middle East and Africa

Table of Contents:

1. Introduction
1.1. Objectives of Research
1.2. Market Definition
1.3. Market Scope
1.4. Research Methodology
2. Executive Summary
3. Market Dynamics
3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
3.4. Market Trends
4. Market Factor Analysis
4.1. Porter's Five Forces Model Analysis
4.1.1. Rivalry among Existing Competitors
4.1.2. Bargaining Power of Buyers
4.1.3. Bargaining Power of Suppliers
4.1.4. Threat of Substitute Products or Services
4.1.5. Threat of New Entrants
4.2. PESTEL Analysis
4.2.1. Political Factors
4.2.2. Economic & Social Factors
4.2.3. Technological Factors
4.2.4. Environmental Factors
4.2.5. Legal Factors
4.3. Supply and Value Chain Assessment
4.4. Regulatory and Policy Environment Review
4.5. Market Investment Attractiveness Index
4.6. Technological Innovation and Advancement Review
4.7. Impact of Geopolitical and Macroeconomic Factors
4.8. Trade Dynamics: Import-Export Assessment (Where Applicable)
5. Global Internet Public Opinion Monitoring Solution Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
5.1. Market Analysis, Insights and Forecast, 2020-2035, By Application
5.1.1. Brand Monitoring
5.1.2. Market Research
5.1.3. Crisis Management
5.1.4. Political Campaigning
5.2. Market Analysis, Insights and Forecast, 2020-2035, By Deployment Type
5.2.1. Cloud-Based
5.2.2. On-Premise
5.3. Market Analysis, Insights and Forecast, 2020-2035, By End User
5.3.1. Corporate Organizations
5.3.2. Government Authorities
5.3.3. Public Relations Firms
5.3.4. Academic Institutions
5.4. Market Analysis, Insights and Forecast, 2020-2035, By Functionality
5.4.1. Sentiment Analysis
5.4.2. Social Listening
5.4.3. Trend Analysis
5.5. Market Analysis, Insights and Forecast, 2020-2035, By Region
5.5.1. North America
5.5.2. Europe
5.5.3. Asia-Pacific
5.5.4. Latin America
5.5.5. Middle East and Africa
6. North America Internet Public Opinion Monitoring Solution Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
6.1. Market Analysis, Insights and Forecast, 2020-2035, By Application
6.1.1. Brand Monitoring
6.1.2. Market Research
6.1.3. Crisis Management
6.1.4. Political Campaigning
6.2. Market Analysis, Insights and Forecast, 2020-2035, By Deployment Type
6.2.1. Cloud-Based
6.2.2. On-Premise
6.3. Market Analysis, Insights and Forecast, 2020-2035, By End User
6.3.1. Corporate Organizations
6.3.2. Government Authorities
6.3.3. Public Relations Firms
6.3.4. Academic Institutions
6.4. Market Analysis, Insights and Forecast, 2020-2035, By Functionality
6.4.1. Sentiment Analysis
6.4.2. Social Listening
6.4.3. Trend Analysis
6.5. Market Analysis, Insights and Forecast, 2020-2035, By Country
6.5.1. United States
6.5.2. Canada
7. Europe Internet Public Opinion Monitoring Solution Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
7.1. Market Analysis, Insights and Forecast, 2020-2035, By Application
7.1.1. Brand Monitoring
7.1.2. Market Research
7.1.3. Crisis Management
7.1.4. Political Campaigning
7.2. Market Analysis, Insights and Forecast, 2020-2035, By Deployment Type
7.2.1. Cloud-Based
7.2.2. On-Premise
7.3. Market Analysis, Insights and Forecast, 2020-2035, By End User
7.3.1. Corporate Organizations
7.3.2. Government Authorities
7.3.3. Public Relations Firms
7.3.4. Academic Institutions
7.4. Market Analysis, Insights and Forecast, 2020-2035, By Functionality
7.4.1. Sentiment Analysis
7.4.2. Social Listening
7.4.3. Trend Analysis
7.5. Market Analysis, Insights and Forecast, 2020-2035, By Country
7.5.1. Germany
7.5.2. France
7.5.3. United Kingdom
7.5.4. Spain
7.5.5. Italy
7.5.6. Russia
7.5.7. Rest of Europe
8. Asia-Pacific Internet Public Opinion Monitoring Solution Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
8.1. Market Analysis, Insights and Forecast, 2020-2035, By Application
8.1.1. Brand Monitoring
8.1.2. Market Research
8.1.3. Crisis Management
8.1.4. Political Campaigning
8.2. Market Analysis, Insights and Forecast, 2020-2035, By Deployment Type
8.2.1. Cloud-Based
8.2.2. On-Premise
8.3. Market Analysis, Insights and Forecast, 2020-2035, By End User
8.3.1. Corporate Organizations
8.3.2. Government Authorities
8.3.3. Public Relations Firms
8.3.4. Academic Institutions
8.4. Market Analysis, Insights and Forecast, 2020-2035, By Functionality
8.4.1. Sentiment Analysis
8.4.2. Social Listening
8.4.3. Trend Analysis
8.5. Market Analysis, Insights and Forecast, 2020-2035, By Country
8.5.1. China
8.5.2. India
8.5.3. Japan
8.5.4. South Korea
8.5.5. New Zealand
8.5.6. Singapore
8.5.7. Vietnam
8.5.8. Indonesia
8.5.9. Rest of Asia-Pacific
9. Latin America Internet Public Opinion Monitoring Solution Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
9.1. Market Analysis, Insights and Forecast, 2020-2035, By Application
9.1.1. Brand Monitoring
9.1.2. Market Research
9.1.3. Crisis Management
9.1.4. Political Campaigning
9.2. Market Analysis, Insights and Forecast, 2020-2035, By Deployment Type
9.2.1. Cloud-Based
9.2.2. On-Premise
9.3. Market Analysis, Insights and Forecast, 2020-2035, By End User
9.3.1. Corporate Organizations
9.3.2. Government Authorities
9.3.3. Public Relations Firms
9.3.4. Academic Institutions
9.4. Market Analysis, Insights and Forecast, 2020-2035, By Functionality
9.4.1. Sentiment Analysis
9.4.2. Social Listening
9.4.3. Trend Analysis
9.5. Market Analysis, Insights and Forecast, 2020-2035, By Country
9.5.1. Brazil
9.5.2. Mexico
9.5.3. Rest of Latin America
10. Middle East and Africa Internet Public Opinion Monitoring Solution Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
10.1. Market Analysis, Insights and Forecast, 2020-2035, By Application
10.1.1. Brand Monitoring
10.1.2. Market Research
10.1.3. Crisis Management
10.1.4. Political Campaigning
10.2. Market Analysis, Insights and Forecast, 2020-2035, By Deployment Type
10.2.1. Cloud-Based
10.2.2. On-Premise
10.3. Market Analysis, Insights and Forecast, 2020-2035, By End User
10.3.1. Corporate Organizations
10.3.2. Government Authorities
10.3.3. Public Relations Firms
10.3.4. Academic Institutions
10.4. Market Analysis, Insights and Forecast, 2020-2035, By Functionality
10.4.1. Sentiment Analysis
10.4.2. Social Listening
10.4.3. Trend Analysis
10.5. Market Analysis, Insights and Forecast, 2020-2035, By Country
10.5.1. South Africa
10.5.2. Saudi Arabia
10.5.3. UAE
10.5.4. Rest of Middle East and Africa
11. Competitive Analysis and Company Profiles
11.1. Market Share of Key Players
11.1.1. Global Company Market Share
11.1.2. Regional/Sub-Regional Company Market Share
11.2. Company Profiles
11.2.1. Brandwatch
11.2.1.1. Business Overview
11.2.1.2. Products Offering
11.2.1.3. Financial Insights (Based on Availability)
11.2.1.4. Company Market Share Analysis
11.2.1.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.1.6. Strategy
11.2.1.7. SWOT Analysis
11.2.2. Nielsen
11.2.2.1. Business Overview
11.2.2.2. Products Offering
11.2.2.3. Financial Insights (Based on Availability)
11.2.2.4. Company Market Share Analysis
11.2.2.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.2.6. Strategy
11.2.2.7. SWOT Analysis
11.2.3. Pew Research Center
11.2.3.1. Business Overview
11.2.3.2. Products Offering
11.2.3.3. Financial Insights (Based on Availability)
11.2.3.4. Company Market Share Analysis
11.2.3.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.3.6. Strategy
11.2.3.7. SWOT Analysis
11.2.4. Civis Analytics
11.2.4.1. Business Overview
11.2.4.2. Products Offering
11.2.4.3. Financial Insights (Based on Availability)
11.2.4.4. Company Market Share Analysis
11.2.4.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.4.6. Strategy
11.2.4.7. SWOT Analysis
11.2.5. Talkwalker
11.2.5.1. Business Overview
11.2.5.2. Products Offering
11.2.5.3. Financial Insights (Based on Availability)
11.2.5.4. Company Market Share Analysis
11.2.5.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.5.6. Strategy
11.2.5.7. SWOT Analysis
11.2.6. SurveyMonkey
11.2.6.1. Business Overview
11.2.6.2. Products Offering
11.2.6.3. Financial Insights (Based on Availability)
11.2.6.4. Company Market Share Analysis
11.2.6.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.6.6. Strategy
11.2.6.7. SWOT Analysis
11.2.7. Qualtrics
11.2.7.1. Business Overview
11.2.7.2. Products Offering
11.2.7.3. Financial Insights (Based on Availability)
11.2.7.4. Company Market Share Analysis
11.2.7.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.7.6. Strategy
11.2.7.7. SWOT Analysis
11.2.8. Gallup
11.2.8.1. Business Overview
11.2.8.2. Products Offering
11.2.8.3. Financial Insights (Based on Availability)
11.2.8.4. Company Market Share Analysis
11.2.8.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.8.6. Strategy
11.2.8.7. SWOT Analysis
11.2.9. Meltwater
11.2.9.1. Business Overview
11.2.9.2. Products Offering
11.2.9.3. Financial Insights (Based on Availability)
11.2.9.4. Company Market Share Analysis
11.2.9.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.9.6. Strategy
11.2.9.7. SWOT Analysis
11.2.10. BuzzSumo
11.2.10.1. Business Overview
11.2.10.2. Products Offering
11.2.10.3. Financial Insights (Based on Availability)
11.2.10.4. Company Market Share Analysis
11.2.10.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.10.6. Strategy
11.2.10.7. SWOT Analysis
11.2.11. YouGov
11.2.11.1. Business Overview
11.2.11.2. Products Offering
11.2.11.3. Financial Insights (Based on Availability)
11.2.11.4. Company Market Share Analysis
11.2.11.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.11.6. Strategy
11.2.11.7. SWOT Analysis
11.2.12. Ipsos
11.2.12.1. Business Overview
11.2.12.2. Products Offering
11.2.12.3. Financial Insights (Based on Availability)
11.2.12.4. Company Market Share Analysis
11.2.12.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.12.6. Strategy
11.2.12.7. SWOT Analysis
11.2.13. Sprinklr
11.2.13.1. Business Overview
11.2.13.2. Products Offering
11.2.13.3. Financial Insights (Based on Availability)
11.2.13.4. Company Market Share Analysis
11.2.13.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.13.6. Strategy
11.2.13.7. SWOT Analysis
11.2.14. NetBase Quid
11.2.14.1. Business Overview
11.2.14.2. Products Offering
11.2.14.3. Financial Insights (Based on Availability)
11.2.14.4. Company Market Share Analysis
11.2.14.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.14.6. Strategy
11.2.14.7. SWOT Analysis
11.2.15. Kantar
11.2.15.1. Business Overview
11.2.15.2. Products Offering
11.2.15.3. Financial Insights (Based on Availability)
11.2.15.4. Company Market Share Analysis
11.2.15.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.15.6. Strategy
11.2.15.7. SWOT Analysis

List of Figures

List of Tables

Table 1: Global Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Application, 2020-2035

Table 2: Global Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Deployment Type, 2020-2035

Table 3: Global Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by End User, 2020-2035

Table 4: Global Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Functionality, 2020-2035

Table 5: Global Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Region, 2020-2035

Table 6: North America Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Application, 2020-2035

Table 7: North America Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Deployment Type, 2020-2035

Table 8: North America Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by End User, 2020-2035

Table 9: North America Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Functionality, 2020-2035

Table 10: North America Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Country, 2020-2035

Table 11: Europe Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Application, 2020-2035

Table 12: Europe Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Deployment Type, 2020-2035

Table 13: Europe Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by End User, 2020-2035

Table 14: Europe Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Functionality, 2020-2035

Table 15: Europe Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

Table 16: Asia Pacific Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Application, 2020-2035

Table 17: Asia Pacific Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Deployment Type, 2020-2035

Table 18: Asia Pacific Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by End User, 2020-2035

Table 19: Asia Pacific Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Functionality, 2020-2035

Table 20: Asia Pacific Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

Table 21: Latin America Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Application, 2020-2035

Table 22: Latin America Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Deployment Type, 2020-2035

Table 23: Latin America Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by End User, 2020-2035

Table 24: Latin America Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Functionality, 2020-2035

Table 25: Latin America Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

Table 26: Middle East & Africa Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Application, 2020-2035

Table 27: Middle East & Africa Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Deployment Type, 2020-2035

Table 28: Middle East & Africa Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by End User, 2020-2035

Table 29: Middle East & Africa Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Functionality, 2020-2035

Table 30: Middle East & Africa Internet Public Opinion Monitoring Solution Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

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