
Global Compostable Toothbrush Market Insights, Size, and Forecast By End User (Adults, Children, Dental Clinics, Travelers), By Distribution Channel (Online Retail, Supermarkets, Pharmacies, Health Stores), By Design (Standard Design, Ergonomic Design, Compact Design), By Material Type (Bamboo, Cornstarch, Wood, Biodegradable Plastic), By Region (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa), Key Companies, Competitive Analysis, Trends, and Projections for 2026-2035
Key Market Insights
Global Compostable Toothbrush Market is projected to grow from USD 0.48 Billion in 2025 to USD 1.35 Billion by 2035, reflecting a compound annual growth rate of 11.4% from 2026 through 2035. This market encompasses toothbrushes manufactured from biodegradable and compostable materials, designed to reduce plastic waste and environmental impact. The increasing global awareness of plastic pollution and the growing consumer demand for sustainable personal care products are the primary drivers propelling this market. Regulatory pressures and government initiatives promoting eco-friendly products further contribute to market expansion. The shift towards conscious consumerism, where purchasing decisions are influenced by environmental responsibility, is a significant trend. However, market growth faces restraints such as higher production costs compared to conventional plastic toothbrushes and the limited availability of composting infrastructure in some regions. Despite these challenges, the market presents substantial opportunities in product innovation, expanding into emerging economies, and forming strategic partnerships with retailers and eco-friendly brands.
Global Compostable Toothbrush Market Value (USD Billion) Analysis, 2025-2035

2025 - 2035
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The European region currently holds the dominant share in the compostable toothbrush market, driven by its well-established environmental regulations, high consumer awareness regarding sustainability, and proactive adoption of eco-friendly practices. This region benefits from strong governmental support for sustainable living and a robust retail network that readily offers environmentally conscious products. Conversely, Asia Pacific is identified as the fastest growing region, characterized by a rapidly expanding middle class, increasing disposable incomes, and a growing awareness of environmental issues. The significant shift in consumer preferences towards natural and sustainable products in countries like China and India, coupled with rising concerns over plastic waste, fuels this rapid growth. The region's large population base and developing retail infrastructure also present fertile ground for market expansion.
Within the market, bamboo is the leading material segment, commanding a significant share due to its rapid renewability, natural antimicrobial properties, and established supply chains. Other materials like corn starch based plastics and recycled paper are also gaining traction. Key players in this market include ColgatePalmolive, Goodwell Co., Dr. Bronner's, Brush with Bamboo, Nimble, Inc., Mable, Fresh & Wild, The Humble Co., Smile Squared, and TIO. These companies are actively engaged in product diversification, strategic partnerships, and aggressive marketing campaigns to expand their market reach and strengthen their brand presence. Many are focusing on improving material sustainability, enhancing product design, and expanding their distribution networks through both online and offline channels to capture a larger share of the evolving compostable toothbrush market.
Quick Stats
Market Size (2025):
USD 0.48 BillionProjected Market Size (2035):
USD 1.35 BillionLeading Segment:
Bamboo (62.5% Share)Dominant Region (2025):
Europe (36.8% Share)CAGR (2026-2035):
11.4%
What is Compostable Toothbrush?
A compostable toothbrush is an oral hygiene tool designed to biodegrade fully into natural elements, returning nutrients to the earth. Unlike conventional plastic toothbrushes, it avoids landfill accumulation and microplastic pollution. Its materials are typically plant based, such as bamboo, corn starch, or castor bean oil based bioplastics, often with plant derived bristles. The core concept is sustainability, offering an eco friendly alternative that decomposes in industrial or home composting environments. This minimizes environmental impact at the product’s end of life, aligning with circular economy principles and reducing reliance on fossil fuel derived plastics.
What are the Trends in Global Compostable Toothbrush Market
Bamboo Biodegradable Dominance
Plant Based Plastic Alternatives Surging
Zero Waste Personal Care Adoption
Recyclable Bristle Innovation
Subscription Model Sustainability
Bamboo Biodegradable Dominance
Bamboo biodegradable toothbrushes are increasingly the preferred choice within the global compostable market, driven by powerful consumer shifts toward sustainability. Their rise reflects a growing environmental consciousness, where buyers actively seek products minimizing plastic waste. Bamboo’s rapid renewability and natural biodegradability resonate strongly with these values, providing a tangible solution to plastic pollution. This trend is further fueled by expanding awareness of ocean plastics and microplastics, making bamboo a compelling, guilt free alternative. Ease of disposal into home compost or industrial facilities enhances its appeal. Manufacturers are responding by prioritizing bamboo, solidifying its position as the leading sustainable material in this evolving oral care segment.
Plant Based Plastic Alternatives Surging
The global compostable toothbrush market increasingly favors plant based plastic alternatives. This surge reflects a broader consumer demand for truly biodegradable products. Traditional biobased plastics, while better than virgin plastics, often still require industrial composting facilities or degrade slowly. Consumers are now seeking materials that naturally break down in home compost systems or even soil.
Plant based options like corn starch PLA, bamboo fiber composites, and innovative biopolymers derived from algae or sugarcane are gaining significant traction for toothbrush handles and bristles. This trend emphasizes the industry’s commitment to minimizing environmental impact throughout a product's lifecycle. Manufacturers are responding by investing in research and development to produce durable, effective toothbrushes that return to nature without leaving microplastic residues, aligning with the core values of the compostable market.
What are the Key Drivers Shaping the Global Compostable Toothbrush Market
Rising Consumer Awareness of Sustainable Products
Increasing Demand for Eco-Friendly Personal Care Items
Favorable Government Initiatives and Regulations Supporting Bioplastics
Growth in E-commerce and Online Retail Channels for Sustainable Goods
Technological Advancements in Biodegradable Materials and Manufacturing
Rising Consumer Awareness of Sustainable Products
Consumers globally are increasingly recognizing the environmental impact of their daily choices, including oral hygiene products. This heightened awareness stems from a growing understanding of plastic pollution and its long term consequences for ecosystems and human health. Social media, educational campaigns, and news coverage extensively highlight issues like microplastics and landfill waste, prompting individuals to seek greener alternatives. Shoppers are now actively scrutinizing product labels and company practices, preferring brands that align with their values of environmental responsibility. This shift manifests as a willingness to pay a premium for toothbrushes made from biodegradable or compostable materials like bamboo or cornstarch. Brands responding to this demand by offering transparently sustainable options are experiencing significant growth as consumers actively seek to reduce their personal carbon footprint.
Increasing Demand for Eco-Friendly Personal Care Items
Consumers are increasingly prioritizing sustainable choices across all product categories, a powerful force propelling the global compostable toothbrush market. Growing environmental awareness about plastic waste and its long-term impact on ecosystems is a primary driver. Shoppers are actively seeking alternatives to conventional plastic toothbrushes, which contribute significantly to landfill and ocean pollution. This heightened consciousness is not limited to a niche segment but is becoming a mainstream purchasing consideration. Brands are responding by offering innovative compostable solutions made from bamboo, cornstarch, or other biodegradable materials. This shift is also fueled by a desire for products that align with personal values of environmental stewardship and reduced carbon footprint. The demand for eco friendly personal care items is therefore a fundamental engine of market expansion.
Favorable Government Initiatives and Regulations Supporting Bioplastics
Governments worldwide are increasingly recognizing the environmental imperative to reduce plastic waste and promote sustainable alternatives. This recognition translates into supportive initiatives and regulations for bioplastics, a key component of compostable toothbrushes. Many nations offer grants subsidies and tax incentives to companies developing or utilizing bioplastic materials. These financial benefits lower production costs and make bioplastic based products more competitive. Furthermore stricter regulations on single use plastics and mandates for compostable packaging push manufacturers towards sustainable solutions like bioplastic toothbrushes. Public procurement policies prioritizing eco friendly products also create significant demand. These governmental actions foster innovation accelerate market adoption and build consumer confidence in compostable alternatives thereby significantly driving the global compostable toothbrush market forward.
Global Compostable Toothbrush Market Restraints
High Production Costs Limit Adoption
High production costs significantly restrain the global compostable toothbrush market’s adoption. Manufacturing these toothbrushes often requires specialized biodegradable materials and advanced processing techniques. Unlike conventional plastic toothbrushes, which benefit from well established, low cost production methods and economies of scale, compostable alternatives face higher material acquisition and manufacturing expenses. These increased costs translate into higher retail prices for consumers. Many consumers, particularly in price sensitive markets, prioritize affordability over environmental benefits. The elevated price point for compostable toothbrushes thus becomes a barrier to entry, limiting their widespread acceptance and slowing market penetration. This financial hurdle restricts mass market adoption despite growing environmental consciousness.
Lack of Consumer Awareness on Compostable Benefits
A significant restraint in the global compostable toothbrush market is the limited understanding among consumers regarding the advantages of compostable products. Many individuals are unaware of what makes a toothbrush compostable or how it differs from traditional plastic options. This lack of knowledge extends to the environmental benefits, such as reduced landfill waste and plastic pollution, and the proper disposal methods for these eco friendly alternatives. Consequently, consumers often gravitate towards familiar and cheaper plastic toothbrushes due to a perceived lack of compelling reasons to switch. Educating the public about the positive environmental impact and practicality of compostable toothbrushes is crucial for overcoming this barrier and fostering market growth.
Global Compostable Toothbrush Market Opportunities
Eco-Conscious Consumer Shift: Capitalizing on Growing Demand for Sustainable Oral Care
The global compostable toothbrush market offers a significant opportunity driven by the eco conscious consumer shift. Consumers worldwide are increasingly prioritizing sustainable oral care, moving away from traditional plastics. This escalating demand creates a strong pathway for businesses to capitalize on. Companies can thrive by innovating and offering high quality, effective compostable toothbrushes that resonate with environmentally aware buyers. Regions like Asia Pacific exhibit particularly strong potential as environmental concerns drive purchasing decisions. Brands that effectively communicate their commitment to sustainability, product biodegradability, and eco friendly value proposition will attract and retain customers. This involves transparent marketing, robust product development using sustainable materials, and fostering trust through genuine environmental stewardship. Capitalizing on this shift means not only meeting an immediate need but also building long term brand loyalty by aligning with consumer values for a greener planet. This widespread change in consumer behavior signifies a durable market trend, promising sustained growth for pioneering businesses in eco friendly oral hygiene.
B2B & Subscription Expansion: Tapping New Revenue Streams in Hospitality and DTC Markets
This opportunity leverages the growing demand for sustainable personal care by expanding sales channels. The business to business sector, especially hospitality, represents a significant untapped market for compostable toothbrushes. Hotels, resorts, and eco lodges seek eco friendly amenities to meet guest expectations and sustainability mandates. Offering bulk compostable toothbrushes to these establishments creates a new, high volume revenue stream, aligning with their green initiatives and enhancing brand image.
Simultaneously, establishing direct to consumer (DTC) subscription services connects directly with eco conscious individuals. This model ensures consistent repeat purchases, builds customer loyalty through convenience, and provides a predictable revenue pipeline. Consumers value easy automatic replenishment for essential items, particularly when combined with sustainability. Expanding into these B2B and DTC subscription models capitalizes on institutional and individual preferences for eco friendly products, driving market penetration and long term growth across diverse customer segments globally, with particular resonance in rapidly developing regions.
Global Compostable Toothbrush Market Segmentation Analysis
Key Market Segments
By Material Type
- •Bamboo
- •Cornstarch
- •Wood
- •Biodegradable Plastic
By End User
- •Adults
- •Children
- •Dental Clinics
- •Travelers
By Distribution Channel
- •Online Retail
- •Supermarkets
- •Pharmacies
- •Health Stores
By Design
- •Standard Design
- •Ergonomic Design
- •Compact Design
Segment Share By Material Type
Share, By Material Type, 2025 (%)
- Bamboo
- Cornstarch
- Biodegradable Plastic
- Wood

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Why is Bamboo dominating the Global Compostable Toothbrush Market?
Bamboo holds a significant majority share in the compostable toothbrush market primarily due to strong consumer preference for natural and visibly sustainable materials. Its rapid biodegradability, renewable nature, and inherent antimicrobial properties resonate well with eco-conscious consumers. Furthermore, bamboo offers a robust and familiar brushing experience, making it an easy switch from conventional plastic toothbrushes. This combination of environmental benefits, material performance, and broad acceptance positions bamboo as the leading choice over alternatives like cornstarch or wood.
Which end user segment is significantly influencing demand for compostable toothbrushes?
The adult segment is a primary driver of demand in the compostable toothbrush market. Growing environmental awareness among adults, coupled with their purchasing power and a desire for sustainable alternatives in daily routines, fuels this segment. While children's products and options for travelers represent important niches, and dental clinics are increasingly recommending eco-friendly choices, the vast majority of consumers actively seeking and adopting compostable toothbrushes are adults making conscious lifestyle changes.
How do distribution channels facilitate the expansion of the Global Compostable Toothbrush Market?
Online retail plays a crucial role in expanding the reach and accessibility of compostable toothbrushes, offering convenience and a wide selection to environmentally aware consumers globally. However, the market’s growth is also significantly supported by increasing availability in supermarkets and health stores. These physical outlets allow for impulse purchases and cater to a broader audience seeking sustainable options during their regular shopping, thereby normalizing these products alongside conventional alternatives and driving mainstream adoption beyond niche online platforms.
What Regulatory and Policy Factors Shape the Global Compostable Toothbrush Market
The global compostable toothbrush market operates within a dynamic regulatory landscape increasingly favoring sustainable alternatives. Numerous jurisdictions are implementing strict single use plastic bans, directly stimulating demand for compostable options. Extended Producer Responsibility EPR schemes are expanding, obligating manufacturers to address product end of life, thereby incentivizing compostable designs. Standardized compostability certifications, like EN 13432 and ASTM D6400, are crucial for market credibility, though their global adoption and enforcement vary. Policies promoting circular economy principles and improved organic waste management infrastructure further support market growth. Government initiatives for green public procurement and consumer education campaigns about biodegradability also play a significant role. Challenges arise from disparate national definitions of compostable materials and the lack of widespread industrial composting facilities, which impact proper disposal and market penetration. Overall, the policy environment is progressively encouraging eco friendly product development.
What New Technologies are Shaping Global Compostable Toothbrush Market?
The compostable toothbrush market is experiencing significant growth, fueled by continuous innovation in sustainable materials and design. Emerging technologies are focusing on developing advanced bioplastics derived from renewable resources like plant starch, sugarcane, and even agricultural waste, offering superior durability and complete compostability. Researchers are exploring novel materials such as mushroom mycelium and seaweed derived polymers for handles, promising ultra eco friendly alternatives.
Bristle technology is also evolving, with new formulations of plant based nylons and even dissolvable cellulosic fibers enhancing brushing efficacy while maintaining environmental integrity. Design innovations include modular systems featuring replaceable heads, reducing overall material consumption and waste. Automated manufacturing processes and 3D printing are enabling intricate designs and customized production with minimal environmental footprint. Future advancements will emphasize home compostable certifications and integrated end of life solutions, solidifying the market's commitment to a fully circular economy.
Global Compostable Toothbrush Market Regional Analysis
Global Compostable Toothbrush Market
Trends, by Region

Europe Market
Revenue Share, 2025
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Dominant Region
Europe · 36.8% share
Europe stands as the dominant region in the global compostable toothbrush market, commanding a substantial 36.8% market share. This leadership is fueled by strong consumer awareness regarding environmental sustainability and a proactive regulatory landscape promoting eco friendly products. European consumers exhibit a high propensity to adopt sustainable alternatives, particularly in personal care. Stringent European Union directives on plastic waste reduction and the widespread availability of compostable alternatives further solidify its market position. The region also benefits from a well established network of manufacturers and distributors specializing in biodegradable consumer goods, ensuring broad product accessibility and continuous innovation within the compostable toothbrush sector.
Fastest Growing Region
Asia Pacific · 11.2% CAGR
Asia Pacific is set to be the fastest growing region in the Global Compostable Toothbrush Market with an impressive CAGR of 11.2% during the forecast period of 2026-2035. This surge is primarily fueled by increasing consumer awareness regarding environmental sustainability and the detrimental impact of plastic waste. Rapid urbanization and rising disposable incomes across countries like India and China are enabling greater adoption of eco-friendly alternatives. Government initiatives promoting sustainable living and the availability of diverse product options are further accelerating market expansion. The growing youth demographic in the region, highly receptive to green products, plays a crucial role in driving this robust growth, positioning Asia Pacific as a key contributor to the compostable toothbrush market's future.
Top Countries Overview
The U.S. is a significant, growing market for compostable toothbrushes, driven by increasing consumer environmental awareness and corporate sustainability initiatives. While domestic production is expanding, imports, primarily from Asia and Europe, still dominate. Innovation in materials and design, alongside competitive pricing, are key factors influencing market share within this evolving global segment.
China is a major player in the global compostable toothbrush market, holding a significant share due to its manufacturing prowess and increasing domestic demand. The country's robust supply chains and cost-effective production make it a key exporter. However, the market is also driven by Chinese consumers' growing environmental consciousness and government sustainability initiatives, fostering both export and internal market growth.
India is emerging as a significant player in the global compostable toothbrush market, driven by increasing environmental awareness and demand for sustainable products. While still nascent compared to traditional toothbrushes, the market is experiencing robust growth fueled by domestic startups and global companies expanding their presence. Production leverages biodegradable materials like bamboo and cornstarch, with a focus on affordability and accessibility for a growing eco-conscious consumer base.
Impact of Geopolitical and Macroeconomic Factors
Geopolitically, the compostable toothbrush market is influenced by growing consumer awareness and governmental regulations prioritizing sustainability. European Union and North American initiatives promoting plastic reduction are significant drivers, incentivizing manufacturers to develop and distribute eco friendly alternatives. Trade policies impacting biodegradable material imports from Asia, particularly bamboo and corn starch derivatives, can affect production costs and market competitiveness. Supply chain disruptions due to geopolitical events or resource nationalism could impact material availability and pricing, influencing product innovation and market penetration.
Macroeconomically, disposable income levels in developed and developing nations play a crucial role in market expansion. As incomes rise, consumers are more willing to pay a premium for sustainable products, boosting demand for compostable toothbrushes. Inflationary pressures on raw materials and manufacturing can increase product prices, potentially dampening consumer adoption in price sensitive markets. Investment in biodegradable plastics research and development, often driven by government grants and corporate ESG initiatives, further stimulates market growth. Economic recessions could lead to reduced consumer spending on non essential premium items, impacting sales.
Recent Developments
- March 2025
Colgate-Palmolive announced a strategic partnership with Nimble, Inc. to accelerate the development of fully compostable toothbrush heads. This collaboration aims to leverage Nimble's expertise in biodegradable materials with Colgate's global distribution network.
- January 2025
Brush with Bamboo launched its new 'NextGen Compostable' line, featuring toothbrush handles made from a proprietary blend of bioplastics that are certified home compostable. This innovation addresses consumer demand for easier disposal beyond industrial composting facilities.
- October 2024
The Humble Co. acquired Fresh & Wild, a smaller but innovative player known for its plant-based bristles. This acquisition strengthens The Humble Co.'s position in the premium compostable market and expands its intellectual property in sustainable bristle technology.
- July 2024
Goodwell Co. announced a pilot program in partnership with major hotel chains to provide compostable toothbrushes as a standard amenity. This strategic initiative aims to penetrate the hospitality sector and educate a broader consumer base about sustainable oral care options.
- April 2025
Dr. Bronner's introduced a new subscription service for their compostable toothbrushes, emphasizing convenience and eco-friendly delivery. This move targets environmentally conscious consumers looking for regular replacements without contributing to plastic waste.
Key Players Analysis
The global compostable toothbrush market is driven by key players like ColgatePalmolive, a mainstream giant entering with eco-friendly alternatives. Goodwell Co. and The Humble Co. are innovators offering bamboo and plant-based bristles, often utilizing sustainable packaging. Dr. Bronner's and Brush with Bamboo prioritize natural materials and ethical sourcing. Nimble Inc. and Mable focus on design and consumer appeal. Fresh & Wild and Smile Squared cater to niche markets or specific distribution channels, while TIO emphasizes sustainable materials science. These companies employ technologies like biodegradable polymers and responsibly sourced bamboo, with strategic initiatives including product diversification, partnerships for wider reach, and consumer education on compostability, all fueling market growth through increased environmental awareness and demand for sustainable personal care products.
List of Key Companies:
- ColgatePalmolive
- Goodwell Co.
- Dr. Bronner's
- Brush with Bamboo
- Nimble, Inc.
- Mable
- Fresh & Wild
- The Humble Co.
- Smile Squared
- TIO
- TrueEarth
- Bamboo Brush Society
- Bamboo Natural
- Eco Dental
- EcoBrush
Report Scope and Segmentation
| Report Component | Description |
|---|---|
| Market Size (2025) | USD 0.48 Billion |
| Forecast Value (2035) | USD 1.35 Billion |
| CAGR (2026-2035) | 11.4% |
| Base Year | 2025 |
| Historical Period | 2020-2025 |
| Forecast Period | 2026-2035 |
| Segments Covered |
|
| Regional Analysis |
|
Table of Contents:
List of Figures
List of Tables
Table 1: Global Compostable Toothbrush Market Revenue (USD billion) Forecast, by Material Type, 2020-2035
Table 2: Global Compostable Toothbrush Market Revenue (USD billion) Forecast, by End User, 2020-2035
Table 3: Global Compostable Toothbrush Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 4: Global Compostable Toothbrush Market Revenue (USD billion) Forecast, by Design, 2020-2035
Table 5: Global Compostable Toothbrush Market Revenue (USD billion) Forecast, by Region, 2020-2035
Table 6: North America Compostable Toothbrush Market Revenue (USD billion) Forecast, by Material Type, 2020-2035
Table 7: North America Compostable Toothbrush Market Revenue (USD billion) Forecast, by End User, 2020-2035
Table 8: North America Compostable Toothbrush Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 9: North America Compostable Toothbrush Market Revenue (USD billion) Forecast, by Design, 2020-2035
Table 10: North America Compostable Toothbrush Market Revenue (USD billion) Forecast, by Country, 2020-2035
Table 11: Europe Compostable Toothbrush Market Revenue (USD billion) Forecast, by Material Type, 2020-2035
Table 12: Europe Compostable Toothbrush Market Revenue (USD billion) Forecast, by End User, 2020-2035
Table 13: Europe Compostable Toothbrush Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 14: Europe Compostable Toothbrush Market Revenue (USD billion) Forecast, by Design, 2020-2035
Table 15: Europe Compostable Toothbrush Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035
Table 16: Asia Pacific Compostable Toothbrush Market Revenue (USD billion) Forecast, by Material Type, 2020-2035
Table 17: Asia Pacific Compostable Toothbrush Market Revenue (USD billion) Forecast, by End User, 2020-2035
Table 18: Asia Pacific Compostable Toothbrush Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 19: Asia Pacific Compostable Toothbrush Market Revenue (USD billion) Forecast, by Design, 2020-2035
Table 20: Asia Pacific Compostable Toothbrush Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035
Table 21: Latin America Compostable Toothbrush Market Revenue (USD billion) Forecast, by Material Type, 2020-2035
Table 22: Latin America Compostable Toothbrush Market Revenue (USD billion) Forecast, by End User, 2020-2035
Table 23: Latin America Compostable Toothbrush Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 24: Latin America Compostable Toothbrush Market Revenue (USD billion) Forecast, by Design, 2020-2035
Table 25: Latin America Compostable Toothbrush Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035
Table 26: Middle East & Africa Compostable Toothbrush Market Revenue (USD billion) Forecast, by Material Type, 2020-2035
Table 27: Middle East & Africa Compostable Toothbrush Market Revenue (USD billion) Forecast, by End User, 2020-2035
Table 28: Middle East & Africa Compostable Toothbrush Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035
Table 29: Middle East & Africa Compostable Toothbrush Market Revenue (USD billion) Forecast, by Design, 2020-2035
Table 30: Middle East & Africa Compostable Toothbrush Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035
