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Market Research Report

Global Anime and Comic PVC Figure Market Insights, Size, and Forecast By Material Type (PVC, Resin, ABS, Polyester), By Character Type (Anime Characters, Comic Characters, Game Characters, Movie Characters), By Distribution Channel (Online Retail, Brick and Mortar Stores, Specialty Shops, Comic Conventions), By Target Audience (Collectible Enthusiasts, Casual Buyers, Gift Buyers), By Figure Size (Standard Size, Mini Size, Large Size, Deluxe Size), By Region (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa), Key Companies, Competitive Analysis, Trends, and Projections for 2026-2035

Report ID:21600
Published Date:Jan 2026
No. of Pages:211
Base Year for Estimate:2025
Format:
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Key Market Insights

Global Anime and Comic PVC Figure Market is projected to grow from USD 10.8 Billion in 2025 to USD 26 Billion by 2035, reflecting a compound annual growth rate of 8.7% from 2026 through 2035. This vibrant market encompasses the manufacturing and sale of collectible polyvinyl chloride figures based on popular anime, manga, and comic book characters. The market is propelled by the expanding global fanbase for Japanese animation and comics, coupled with increasing disposable incomes among target consumers. A significant driver is the growing accessibility of anime and comic content through streaming platforms and digital distribution, fueling demand for merchandise. Furthermore, advancements in manufacturing technologies allow for greater detail and articulation in figures, appealing to discerning collectors. However, market growth is somewhat restrained by the prevalence of counterfeit products and the high cost associated with premium, limited edition figures. Nonetheless, opportunities abound in emerging markets and through the development of figures based on independent or niche anime and comic properties, alongside continued expansion into online direct-to-consumer sales channels.

Global Anime and Comic PVC Figure Market Value (USD Billion) Analysis, 2025-2035

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8.7%
CAGR from
2025 - 2035
Source:
www.makdatainsights.com

The market is currently dominated by Asia Pacific, a region historically at the epicenter of anime and comic culture. This dominance is attributed to a deeply ingrained collecting culture, the presence of major anime studios and figure manufacturers, and a large, affluent consumer base with a strong affinity for these characters. Southeast Asia is identified as the fastest growing region, driven by rapidly urbanizing populations, rising disposable incomes, and increasing internet penetration which facilitates access to anime and comic content. This region is witnessing a burgeoning middle class with a growing interest in entertainment and leisure products, including collectible figures. The Anime Characters segment leads the market, reflecting the immense popularity and global reach of major anime franchises. Collectors are drawn to the intricate designs and emotional connection they feel with beloved characters, making these figures highly sought after.

Key players such as Taito, Megahouse, Square Enix, Bandai Namco Arts, Sega, Furyu, BNA, Kotobukiya, Banpresto, and Nendoroid are actively shaping the market through various strategic initiatives. These companies often leverage licensing agreements with popular intellectual property holders to produce highly anticipated figures. Their strategies include continuous innovation in figure design and articulation, limited edition releases to create scarcity and drive demand, and expanding their distribution networks, particularly through e-commerce platforms. Many also focus on building strong brand loyalty through fan engagement and community building, recognizing that collectors are often passionate and dedicated. Partnerships with animation studios and comic publishers are crucial for securing early access to character designs and marketing new releases alongside the original content, maximizing market impact and consumer interest.

Quick Stats

  • Market Size (2025):

    USD 10.8 Billion

  • Projected Market Size (2035):

    USD 26 Billion

  • Leading Segment:

    Anime Characters (45.2% Share)

  • Dominant Region (2025):

    Asia Pacific (58.2% Share)

  • CAGR (2026-2035):

    8.7%

Global Anime and Comic PVC Figure Market Emerging Trends and Insights

Collector AI Personalization Revolution

The Collector AI Personalization Revolution is transforming the Global Anime and Comic PVC Figure Market by leveraging artificial intelligence to create highly individualized collector experiences. AI analyzes past purchases, browsing history, social media activity, and even direct user input to predict desired figures, characters, and poses. This allows manufacturers and retailers to offer bespoke recommendations, develop hyper niche products, and even enable consumers to co create unique figures. Imagine an AI suggesting a specific obscure character from a minor manga series in a dynamic action pose you’ve consistently favored. This goes beyond simple recommendation engines, venturing into proactive product development and tailored marketing campaigns. The trend empowers collectors with unparalleled control and access to figures perfectly aligned with their unique tastes, fostering stronger engagement and driving demand for increasingly specialized collectibles.

Metaverse Integrated Digital Twins

The Global Anime and Comic PVC Figure market is witnessing a fascinating trend: Metaverse Integrated Digital Twins. This means physical figures now come with a virtual counterpart, a digital twin, residing within various metaverse platforms. Collectors can register their physical figure and receive a unique, often NFT based, digital twin that mirrors the physical object’s design and rarity. This trend enhances collector engagement by offering utility beyond display. Owners can showcase their digital twins in virtual galleries, use them as avatars or companions in metaverse games, or participate in exclusive metaverse events tied to their specific figures. It bridges the tangible with the virtual, creating a richer, interactive collecting experience and adding a new layer of value and scarcity to beloved anime and comic characters in PVC form.

Eco Conscious Sustainable Collectibles

Growing environmental awareness among collectors drives demand for eco conscious sustainable collectibles. This trend reflects a desire for products that align with personal values, moving beyond mere consumption. Collectors are increasingly scrutinizing the manufacturing processes and materials used in PVC figures, favoring companies that demonstrate genuine commitment to sustainability. This includes figures made from recycled plastics, bio based polymers, or those produced with reduced environmental impact. Packaging is also a key consideration, with demand for minimal, recyclable, or compostable materials. Authenticity and transparency in a brand’s sustainable practices are crucial. This shift isn't just about eco friendly materials; it encompasses ethical production, fair labor, and responsible sourcing throughout the supply chain. Collectors seek collectible figures that tell a story of responsibility and minimize their ecological footprint, reflecting a broader societal move towards conscious consumerism within the hobby.

What are the Key Drivers Shaping the Global Anime and Comic PVC Figure Market

Surging Global Fandom and Accessibility of Anime/Comic Media

The widespread embrace of anime and comic media across the globe is a powerful force propelling the PVC figure market. Increased accessibility through streaming platforms, digital comics, and social media has exposed a broader, more diverse audience to these captivating narratives and characters. This surge in global fandom translates directly into higher demand for merchandise, as enthusiasts seek tangible representations of their beloved series. Furthermore, dedicated online communities and conventions foster a sense of belonging and encourage collecting, amplifying the desire for high quality, collectible figures. The ease with which fans worldwide can now discover and engage with new and classic anime and comics directly fuels the consistent expansion of the PVC figure market.

Technological Advancements in Manufacturing and Design Innovation

Technological advancements in manufacturing and design innovation are significantly propelling the global anime and comic PVC figure market. Innovations in 3D printing and rapid prototyping allow for the creation of intricate designs and highly detailed prototypes at accelerated speeds. This reduces production lead times and development costs for manufacturers. Advanced materials and injection molding techniques enable the production of figures with superior articulation, durability, and paint application precision, appealing to discerning collectors. Sophisticated digital sculpting software empowers designers to achieve unprecedented levels of accuracy and artistic expression, translating beloved characters into high-fidelity physical representations. These technological leaps translate to more diverse, higher quality, and aesthetically pleasing figures, fueling consumer demand and expanding the market's reach.

Increased Disposable Income and Collectible Investment Trends

Rising disposable income significantly fuels the global anime and comic PVC figure market. As consumers have more discretionary funds, they are increasingly willing to allocate a portion to leisure pursuits and personal interests, including collecting merchandise from their favorite franchises. This trend is further amplified by the growing perception of these figures as valuable investment assets. Collectors are drawn not only to the aesthetic appeal and emotional connection with characters but also to the potential for figures to appreciate in value over time, especially limited editions or rare releases. This dual appeal of personal enjoyment and perceived financial gain makes PVC figures an attractive expenditure for individuals with increased purchasing power, driving market expansion.

Global Anime and Comic PVC Figure Market Restraints

Licensing Complexities and Cost Pressures

The global anime and comic PVC figure market faces significant hurdles from licensing complexities and cost pressures. Acquiring intellectual property rights from popular anime and comic franchises is an arduous and expensive process. Licensors often demand substantial upfront fees, ongoing royalties, and adherence to strict design and production guidelines. This intricate negotiation adds considerable time and financial burden to manufacturers.

Furthermore, these licensing costs are passed down, contributing to higher production expenses. Combined with rising material costs, manufacturing labor, and shipping tariffs, the overall cost of producing a figure escalates. These increased expenses translate into higher retail prices for consumers, potentially limiting market accessibility and sales volume, especially for niche characters or less established series. Smaller manufacturers struggle to compete with larger entities that can absorb these considerable financial demands.

Counterfeit Products and Intellectual Property Infringement

The global anime and comic PVC figure market faces significant challenges from counterfeit products and intellectual property infringement. Unauthorized manufacturers produce low quality, fake figures that mimic popular characters and designs, often at substantially lower prices. This practice directly siphons revenue from legitimate figure manufacturers and intellectual property rights holders, impacting their profitability and reinvestment capacity.

Furthermore, counterfeit goods damage brand reputation. Consumers who unwittingly purchase these inferior replicas may experience dissatisfaction, attributing poor quality to the authentic brands. This erodes consumer trust and can deter future purchases of genuine products. The constant battle against these illegal operations necessitates substantial legal and enforcement expenditures for companies, diverting resources from product development and innovation. This pervasive issue threatens market integrity and the sustained growth of the collectible figure industry.

Global Anime and Comic PVC Figure Market Opportunities

Targeting Emerging Economies: The Next Frontier for Anime & Comic PVC Figure Market Expansion

Emerging economies, particularly across Southeast Asia, represent the next frontier for anime and comic PVC figure market expansion. These nations are undergoing remarkable economic transformation, fostering a rapidly expanding middle class with increased disposable income. Widespread digital connectivity and social media proliferation immerse local populations deeper into global anime and comic culture, cultivating a robust and passionate fandom. Despite this fervent interest, access to official, high quality PVC figures remains constrained, leaving a substantial, underserved consumer base eager for authentic merchandise. Companies can seize this immense opportunity by implementing strategic initiatives: developing region specific product lines, establishing accessible distribution networks, and executing culturally resonant marketing campaigns. This direct engagement with an enthusiastic, untapped demographic will unlock significant new revenue streams, diversifying the global market. Proactive entry into these vibrant territories will foster new collector communities, driving sustained industry growth and securing the future of the PVC figure market.

Phygital Collectibles: Enhancing PVC Figure Value with NFTs and AR Experiences

The global anime and comic PVC figure market presents a significant opportunity through phygital collectibles. By integrating physical PVC figures with NFTs and AR experiences, manufacturers can substantially enhance product value and collector engagement. NFTs provide verifiable digital ownership and authenticity, creating unique digital twins for each figure. This combats counterfeiting, establishes provable scarcity, and enables new secondary market revenue streams for creators through royalties. Simultaneously, Augmented Reality transforms static figures into interactive experiences. Collectors can scan their figures using smartphones to unlock dynamic animations, exclusive character lore, virtual environments, or personalized digital content that overlays the physical item. This fusion offers a multi sensory, evolving collectible experience, appealing to both traditional enthusiasts and tech savvy new demographics. It deepens brand connection, extends storytelling beyond the physical realm, and establishes figures as valuable, interactive digital assets in a digital age, driving significant market innovation and desirability.

Global Anime and Comic PVC Figure Market Segmentation Analysis

Key Market Segments

By Character Type

  • •Anime Characters
  • •Comic Characters
  • •Game Characters
  • •Movie Characters

By Figure Size

  • •Standard Size
  • •Mini Size
  • •Large Size
  • •Deluxe Size

By Material Type

  • •PVC
  • •Resin
  • •ABS
  • •Polyester

By Target Audience

  • •Collectible Enthusiasts
  • •Casual Buyers
  • •Gift Buyers

By Distribution Channel

  • •Online Retail
  • •Brick and Mortar Stores
  • •Specialty Shops
  • •Comic Conventions

Segment Share By Character Type

Share, By Character Type, 2025 (%)

  • Anime Characters
  • Comic Characters
  • Game Characters
  • Movie Characters
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$10.8BGlobal Market Size, 2025
Source:
www.makdatainsights.com

Why is Anime Characters dominating the Global Anime and Comic PVC Figure Market?

Anime Characters hold a significant share due to the immense global popularity of Japanese animation, which continuously introduces new series and beloved characters. This segment benefits from a vast and highly engaged fan base eager to collect merchandise from their favorite franchises. The frequent release of new anime content fuels consistent demand for figures, making it a robust and rapidly expanding category compared to comic, game, or movie character counterparts.

How does Target Audience segmentation influence purchasing trends in the PVC figure market?

Target Audience segmentation reveals distinct purchasing behaviors. Collectible Enthusiasts form the bedrock of the market, actively seeking rare, limited edition, and highly detailed figures, often preordering items months in advance. Casual Buyers and Gift Buyers, conversely, contribute to broader market penetration through impulse purchases or gifts for friends and family, often opting for more accessible and widely available figures. This differentiation drives production strategies and marketing efforts.

What role does Figure Size play in differentiating product offerings and consumer appeal?

Figure Size segmentation caters to diverse collector preferences and display needs. Standard Size figures offer a balance of detail and affordability, making them widely popular. Mini Size figures appeal to those with limited space or a preference for compiling larger collections of smaller characters. Large Size and Deluxe Size figures often command higher prices, targeting serious collectors who prioritize intricate detail and a commanding display presence, indicating a premium segment within the market.

Global Anime and Comic PVC Figure Market Regulatory and Policy Environment Analysis

The global anime and comic PVC figure market operates within a multifaceted regulatory framework. Key considerations revolve around robust intellectual property enforcement, requiring manufacturers to secure proper licensing agreements from copyright and trademark holders to combat widespread counterfeiting. Customs agencies worldwide play a critical role in interdicting unauthorized reproductions, protecting legitimate sales channels.

Product safety standards are paramount, particularly regarding material composition. Regulations like the EU’s REACH, US CPSIA, and international ISO standards dictate permissible levels of restricted substances such as phthalates and heavy metals in plastics, ensuring consumer safety. Labeling requirements for country of origin, material composition, and age recommendations vary by jurisdiction. Additionally, import tariffs, customs duties, and trade agreements significantly impact market access and pricing, influencing manufacturers’ regional distribution strategies. Evolving environmental regulations concerning plastic waste and manufacturing processes also increasingly shape industry practices.

Which Emerging Technologies Are Driving New Trends in the Market?

The global anime and comic PVC figure market flourishes on relentless innovation. Advanced 3D printing dramatically refines prototyping and production, enabling unprecedented intricate detailing and supporting bespoke, limited edition releases. This technology empowers artists to achieve higher fidelity and complex sculpts. Emerging material science introduces figures with enhanced durability, varied textures, and sophisticated paint applications, elevating aesthetic appeal and longevity. The integration of augmented reality into companion apps allows collectors to visualize figures in their environment before purchase, enriching the buying experience. Blockchain technology offers secure authentication and provenance tracking, crucial for valuable collectibles and combating counterfeits. Smart figure concepts incorporating NFC chips or micro LEDs are on the horizon, promising interactive elements and deeper digital integration, further captivating enthusiasts and driving sustained market growth by enhancing both product quality and consumer interaction.

Global Anime and Comic PVC Figure Market Regional Analysis

Global Anime and Comic PVC Figure Market

Trends, by Region

Largest Market
Fastest Growing Market
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58.2%

Asia-Pacific Market
Revenue Share, 2025

Source:
www.makdatainsights.com

Dominant Region

Asia Pacific · 58.2% share

Asia Pacific unequivocally dominates the Global Anime and Comic PVC Figure Market, commanding a substantial 58.2% market share. This significant lead stems from the region's deep cultural appreciation for anime and manga originating primarily from Japan. Strong fan bases across East and Southeast Asia drive immense demand for collectible figures. High disposable incomes in key markets like Japan and South Korea further fuel purchasing power. Moreover, local production hubs and robust distribution networks within Asia Pacific ensure readily available products for eager consumers. This combination of cultural resonance economic capacity and established infrastructure solidifies Asia Pacific's unparalleled position as the leading region in this specialized market segment.

Fastest Growing Region

Southeast Asia · 11.2% CAGR

Southeast Asia is poised to be the fastest growing region in the Global Anime and Comic PVC Figure Market, exhibiting an impressive CAGR of 11.2% from 2026 to 2035. This remarkable expansion is driven by several key factors. A rapidly expanding middle class across countries like Indonesia, Thailand, and the Philippines possesses increasing disposable income and a strong affinity for pop culture. The proliferation of streaming services has significantly boosted anime viewership and comic readership, further fueling demand for merchandise. Local conventions and online communities dedicated to anime and comics are flourishing, creating vibrant fan bases eager to collect figures. Additionally, improved distribution channels and the rise of e-commerce platforms make these figures more accessible to consumers throughout the region. This convergence of economic growth, cultural immersion, and enhanced market accessibility positions Southeast Asia for substantial market leadership.

Impact of Geopolitical and Macroeconomic Factors

Geopolitically, the anime and comic PVC figure market is heavily influenced by trade relations between China, the primary manufacturing hub, and major consumer markets like Japan, North America, and Europe. Any tariffs or import restrictions significantly impact production costs and retail prices, affecting consumer demand. Moreover, intellectual property rights enforcement is crucial; piracy and counterfeiting, particularly from unregistered manufacturers in certain regions, erode brand value and legitimate sales. Political stability in Southeast Asia, where much of the raw material sourcing occurs, can also cause supply chain disruptions, impacting production timelines and costs. Cultural exchange policies and visa regulations for artists and designers further influence creative collaborations and market trends.

Macroeconomically, disposable income levels in key consumer markets directly correlate with figure sales, making the market susceptible to economic downturns and recessions. Inflation, particularly in raw materials like plastics and paints, and increasing labor costs in manufacturing countries, pressure profit margins and drive up retail prices. Currency fluctuations between the US dollar, Japanese Yen, and Chinese Yuan significantly affect import export costs and pricing strategies. The rising cost of living in urban areas, where many collectors reside, may reduce discretionary spending on collectibles. Furthermore, global logistics costs, including shipping and warehousing, play a critical role in final product pricing and market accessibility.

Recent Developments

  • March 2025

    Bandai Namco Arts announced a strategic partnership with a leading global e-commerce platform to expand direct-to-consumer sales channels for their anime and comic PVC figures. This initiative aims to improve accessibility for international collectors and streamline the pre-order and release process globally.

  • November 2024

    Kotobukiya unveiled its new 'ArtFX J Premium' line, featuring highly detailed and limited-edition figures from popular new anime series with a focus on intricate sculpting and dynamic poses. This new product launch targets high-end collectors seeking unique and visually stunning pieces.

  • July 2024

    MegaHouse acquired a controlling stake in a smaller, innovative 3D printing and prototyping studio specializing in figure design. This acquisition is expected to enhance MegaHouse's in-house production capabilities and accelerate the development of complex figure designs.

  • February 2025

    Good Smile Company (Nendoroid's parent company) announced a collaboration with several emerging webtoon studios to produce a new line of Nendoroid figures based on popular webtoon characters. This strategic initiative diversifies their intellectual property portfolio and taps into a rapidly growing global comic readership.

Key Players Analysis

Taito, Megahouse, and Square Enix are key players driving innovation in the global anime and comic PVC figure market. Bandai Namco Arts, Sega, and Furyu contribute with their extensive character portfolios, leveraging advanced molding and painting technologies. BNA, Kotobukiya, Banpresto, and Nendoroid enhance market growth through diverse product lines, limited editions, and collector focused strategic initiatives, capitalizing on strong fan engagement and popular anime/comic franchises.

List of Key Companies:

  1. Taito
  2. Megahouse
  3. Square Enix
  4. Bandai Namco Arts
  5. Sega
  6. Furyu
  7. BNA
  8. Kotobukiya
  9. Banpresto
  10. Nendoroid
  11. Alter
  12. Max Factory
  13. MegaHouse
  14. Funko
  15. Aniplex
  16. Good Smile Company

Report Scope and Segmentation

Report ComponentDescription
Market Size (2025)USD 10.8 Billion
Forecast Value (2035)USD 26 Billion
CAGR (2026-2035)8.7%
Base Year2025
Historical Period2020-2025
Forecast Period2026-2035
Segments Covered
  • By Character Type:
    • •Anime Characters
    • •Comic Characters
    • •Game Characters
    • •Movie Characters
  • By Figure Size:
    • •Standard Size
    • •Mini Size
    • •Large Size
    • •Deluxe Size
  • By Material Type:
    • •PVC
    • •Resin
    • •ABS
    • •Polyester
  • By Target Audience:
    • •Collectible Enthusiasts
    • •Casual Buyers
    • •Gift Buyers
  • By Distribution Channel:
    • •Online Retail
    • •Brick and Mortar Stores
    • •Specialty Shops
    • •Comic Conventions
Regional Analysis
  • North America
  • • United States
  • • Canada
  • Europe
  • • Germany
  • • France
  • • United Kingdom
  • • Spain
  • • Italy
  • • Russia
  • • Rest of Europe
  • Asia-Pacific
  • • China
  • • India
  • • Japan
  • • South Korea
  • • New Zealand
  • • Singapore
  • • Vietnam
  • • Indonesia
  • • Rest of Asia-Pacific
  • Latin America
  • • Brazil
  • • Mexico
  • • Rest of Latin America
  • Middle East and Africa
  • • South Africa
  • • Saudi Arabia
  • • UAE
  • • Rest of Middle East and Africa

Table of Contents:

1. Introduction
1.1. Objectives of Research
1.2. Market Definition
1.3. Market Scope
1.4. Research Methodology
2. Executive Summary
3. Market Dynamics
3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
3.4. Market Trends
4. Market Factor Analysis
4.1. Porter's Five Forces Model Analysis
4.1.1. Rivalry among Existing Competitors
4.1.2. Bargaining Power of Buyers
4.1.3. Bargaining Power of Suppliers
4.1.4. Threat of Substitute Products or Services
4.1.5. Threat of New Entrants
4.2. PESTEL Analysis
4.2.1. Political Factors
4.2.2. Economic & Social Factors
4.2.3. Technological Factors
4.2.4. Environmental Factors
4.2.5. Legal Factors
4.3. Supply and Value Chain Assessment
4.4. Regulatory and Policy Environment Review
4.5. Market Investment Attractiveness Index
4.6. Technological Innovation and Advancement Review
4.7. Impact of Geopolitical and Macroeconomic Factors
4.8. Trade Dynamics: Import-Export Assessment (Where Applicable)
5. Global Anime and Comic PVC Figure Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
5.1. Market Analysis, Insights and Forecast, 2020-2035, By Character Type
5.1.1. Anime Characters
5.1.2. Comic Characters
5.1.3. Game Characters
5.1.4. Movie Characters
5.2. Market Analysis, Insights and Forecast, 2020-2035, By Figure Size
5.2.1. Standard Size
5.2.2. Mini Size
5.2.3. Large Size
5.2.4. Deluxe Size
5.3. Market Analysis, Insights and Forecast, 2020-2035, By Material Type
5.3.1. PVC
5.3.2. Resin
5.3.3. ABS
5.3.4. Polyester
5.4. Market Analysis, Insights and Forecast, 2020-2035, By Target Audience
5.4.1. Collectible Enthusiasts
5.4.2. Casual Buyers
5.4.3. Gift Buyers
5.5. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
5.5.1. Online Retail
5.5.2. Brick and Mortar Stores
5.5.3. Specialty Shops
5.5.4. Comic Conventions
5.6. Market Analysis, Insights and Forecast, 2020-2035, By Region
5.6.1. North America
5.6.2. Europe
5.6.3. Asia-Pacific
5.6.4. Latin America
5.6.5. Middle East and Africa
6. North America Anime and Comic PVC Figure Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
6.1. Market Analysis, Insights and Forecast, 2020-2035, By Character Type
6.1.1. Anime Characters
6.1.2. Comic Characters
6.1.3. Game Characters
6.1.4. Movie Characters
6.2. Market Analysis, Insights and Forecast, 2020-2035, By Figure Size
6.2.1. Standard Size
6.2.2. Mini Size
6.2.3. Large Size
6.2.4. Deluxe Size
6.3. Market Analysis, Insights and Forecast, 2020-2035, By Material Type
6.3.1. PVC
6.3.2. Resin
6.3.3. ABS
6.3.4. Polyester
6.4. Market Analysis, Insights and Forecast, 2020-2035, By Target Audience
6.4.1. Collectible Enthusiasts
6.4.2. Casual Buyers
6.4.3. Gift Buyers
6.5. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
6.5.1. Online Retail
6.5.2. Brick and Mortar Stores
6.5.3. Specialty Shops
6.5.4. Comic Conventions
6.6. Market Analysis, Insights and Forecast, 2020-2035, By Country
6.6.1. United States
6.6.2. Canada
7. Europe Anime and Comic PVC Figure Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
7.1. Market Analysis, Insights and Forecast, 2020-2035, By Character Type
7.1.1. Anime Characters
7.1.2. Comic Characters
7.1.3. Game Characters
7.1.4. Movie Characters
7.2. Market Analysis, Insights and Forecast, 2020-2035, By Figure Size
7.2.1. Standard Size
7.2.2. Mini Size
7.2.3. Large Size
7.2.4. Deluxe Size
7.3. Market Analysis, Insights and Forecast, 2020-2035, By Material Type
7.3.1. PVC
7.3.2. Resin
7.3.3. ABS
7.3.4. Polyester
7.4. Market Analysis, Insights and Forecast, 2020-2035, By Target Audience
7.4.1. Collectible Enthusiasts
7.4.2. Casual Buyers
7.4.3. Gift Buyers
7.5. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
7.5.1. Online Retail
7.5.2. Brick and Mortar Stores
7.5.3. Specialty Shops
7.5.4. Comic Conventions
7.6. Market Analysis, Insights and Forecast, 2020-2035, By Country
7.6.1. Germany
7.6.2. France
7.6.3. United Kingdom
7.6.4. Spain
7.6.5. Italy
7.6.6. Russia
7.6.7. Rest of Europe
8. Asia-Pacific Anime and Comic PVC Figure Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
8.1. Market Analysis, Insights and Forecast, 2020-2035, By Character Type
8.1.1. Anime Characters
8.1.2. Comic Characters
8.1.3. Game Characters
8.1.4. Movie Characters
8.2. Market Analysis, Insights and Forecast, 2020-2035, By Figure Size
8.2.1. Standard Size
8.2.2. Mini Size
8.2.3. Large Size
8.2.4. Deluxe Size
8.3. Market Analysis, Insights and Forecast, 2020-2035, By Material Type
8.3.1. PVC
8.3.2. Resin
8.3.3. ABS
8.3.4. Polyester
8.4. Market Analysis, Insights and Forecast, 2020-2035, By Target Audience
8.4.1. Collectible Enthusiasts
8.4.2. Casual Buyers
8.4.3. Gift Buyers
8.5. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
8.5.1. Online Retail
8.5.2. Brick and Mortar Stores
8.5.3. Specialty Shops
8.5.4. Comic Conventions
8.6. Market Analysis, Insights and Forecast, 2020-2035, By Country
8.6.1. China
8.6.2. India
8.6.3. Japan
8.6.4. South Korea
8.6.5. New Zealand
8.6.6. Singapore
8.6.7. Vietnam
8.6.8. Indonesia
8.6.9. Rest of Asia-Pacific
9. Latin America Anime and Comic PVC Figure Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
9.1. Market Analysis, Insights and Forecast, 2020-2035, By Character Type
9.1.1. Anime Characters
9.1.2. Comic Characters
9.1.3. Game Characters
9.1.4. Movie Characters
9.2. Market Analysis, Insights and Forecast, 2020-2035, By Figure Size
9.2.1. Standard Size
9.2.2. Mini Size
9.2.3. Large Size
9.2.4. Deluxe Size
9.3. Market Analysis, Insights and Forecast, 2020-2035, By Material Type
9.3.1. PVC
9.3.2. Resin
9.3.3. ABS
9.3.4. Polyester
9.4. Market Analysis, Insights and Forecast, 2020-2035, By Target Audience
9.4.1. Collectible Enthusiasts
9.4.2. Casual Buyers
9.4.3. Gift Buyers
9.5. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
9.5.1. Online Retail
9.5.2. Brick and Mortar Stores
9.5.3. Specialty Shops
9.5.4. Comic Conventions
9.6. Market Analysis, Insights and Forecast, 2020-2035, By Country
9.6.1. Brazil
9.6.2. Mexico
9.6.3. Rest of Latin America
10. Middle East and Africa Anime and Comic PVC Figure Market Analysis, Insights 2020 to 2025 and Forecast 2026-2035
10.1. Market Analysis, Insights and Forecast, 2020-2035, By Character Type
10.1.1. Anime Characters
10.1.2. Comic Characters
10.1.3. Game Characters
10.1.4. Movie Characters
10.2. Market Analysis, Insights and Forecast, 2020-2035, By Figure Size
10.2.1. Standard Size
10.2.2. Mini Size
10.2.3. Large Size
10.2.4. Deluxe Size
10.3. Market Analysis, Insights and Forecast, 2020-2035, By Material Type
10.3.1. PVC
10.3.2. Resin
10.3.3. ABS
10.3.4. Polyester
10.4. Market Analysis, Insights and Forecast, 2020-2035, By Target Audience
10.4.1. Collectible Enthusiasts
10.4.2. Casual Buyers
10.4.3. Gift Buyers
10.5. Market Analysis, Insights and Forecast, 2020-2035, By Distribution Channel
10.5.1. Online Retail
10.5.2. Brick and Mortar Stores
10.5.3. Specialty Shops
10.5.4. Comic Conventions
10.6. Market Analysis, Insights and Forecast, 2020-2035, By Country
10.6.1. South Africa
10.6.2. Saudi Arabia
10.6.3. UAE
10.6.4. Rest of Middle East and Africa
11. Competitive Analysis and Company Profiles
11.1. Market Share of Key Players
11.1.1. Global Company Market Share
11.1.2. Regional/Sub-Regional Company Market Share
11.2. Company Profiles
11.2.1. Taito
11.2.1.1. Business Overview
11.2.1.2. Products Offering
11.2.1.3. Financial Insights (Based on Availability)
11.2.1.4. Company Market Share Analysis
11.2.1.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.1.6. Strategy
11.2.1.7. SWOT Analysis
11.2.2. Megahouse
11.2.2.1. Business Overview
11.2.2.2. Products Offering
11.2.2.3. Financial Insights (Based on Availability)
11.2.2.4. Company Market Share Analysis
11.2.2.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.2.6. Strategy
11.2.2.7. SWOT Analysis
11.2.3. Square Enix
11.2.3.1. Business Overview
11.2.3.2. Products Offering
11.2.3.3. Financial Insights (Based on Availability)
11.2.3.4. Company Market Share Analysis
11.2.3.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.3.6. Strategy
11.2.3.7. SWOT Analysis
11.2.4. Bandai Namco Arts
11.2.4.1. Business Overview
11.2.4.2. Products Offering
11.2.4.3. Financial Insights (Based on Availability)
11.2.4.4. Company Market Share Analysis
11.2.4.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.4.6. Strategy
11.2.4.7. SWOT Analysis
11.2.5. Sega
11.2.5.1. Business Overview
11.2.5.2. Products Offering
11.2.5.3. Financial Insights (Based on Availability)
11.2.5.4. Company Market Share Analysis
11.2.5.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.5.6. Strategy
11.2.5.7. SWOT Analysis
11.2.6. Furyu
11.2.6.1. Business Overview
11.2.6.2. Products Offering
11.2.6.3. Financial Insights (Based on Availability)
11.2.6.4. Company Market Share Analysis
11.2.6.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.6.6. Strategy
11.2.6.7. SWOT Analysis
11.2.7. BNA
11.2.7.1. Business Overview
11.2.7.2. Products Offering
11.2.7.3. Financial Insights (Based on Availability)
11.2.7.4. Company Market Share Analysis
11.2.7.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.7.6. Strategy
11.2.7.7. SWOT Analysis
11.2.8. Kotobukiya
11.2.8.1. Business Overview
11.2.8.2. Products Offering
11.2.8.3. Financial Insights (Based on Availability)
11.2.8.4. Company Market Share Analysis
11.2.8.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.8.6. Strategy
11.2.8.7. SWOT Analysis
11.2.9. Banpresto
11.2.9.1. Business Overview
11.2.9.2. Products Offering
11.2.9.3. Financial Insights (Based on Availability)
11.2.9.4. Company Market Share Analysis
11.2.9.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.9.6. Strategy
11.2.9.7. SWOT Analysis
11.2.10. Nendoroid
11.2.10.1. Business Overview
11.2.10.2. Products Offering
11.2.10.3. Financial Insights (Based on Availability)
11.2.10.4. Company Market Share Analysis
11.2.10.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.10.6. Strategy
11.2.10.7. SWOT Analysis
11.2.11. Alter
11.2.11.1. Business Overview
11.2.11.2. Products Offering
11.2.11.3. Financial Insights (Based on Availability)
11.2.11.4. Company Market Share Analysis
11.2.11.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.11.6. Strategy
11.2.11.7. SWOT Analysis
11.2.12. Max Factory
11.2.12.1. Business Overview
11.2.12.2. Products Offering
11.2.12.3. Financial Insights (Based on Availability)
11.2.12.4. Company Market Share Analysis
11.2.12.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.12.6. Strategy
11.2.12.7. SWOT Analysis
11.2.13. MegaHouse
11.2.13.1. Business Overview
11.2.13.2. Products Offering
11.2.13.3. Financial Insights (Based on Availability)
11.2.13.4. Company Market Share Analysis
11.2.13.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.13.6. Strategy
11.2.13.7. SWOT Analysis
11.2.14. Funko
11.2.14.1. Business Overview
11.2.14.2. Products Offering
11.2.14.3. Financial Insights (Based on Availability)
11.2.14.4. Company Market Share Analysis
11.2.14.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.14.6. Strategy
11.2.14.7. SWOT Analysis
11.2.15. Aniplex
11.2.15.1. Business Overview
11.2.15.2. Products Offering
11.2.15.3. Financial Insights (Based on Availability)
11.2.15.4. Company Market Share Analysis
11.2.15.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.15.6. Strategy
11.2.15.7. SWOT Analysis
11.2.16. Good Smile Company
11.2.16.1. Business Overview
11.2.16.2. Products Offering
11.2.16.3. Financial Insights (Based on Availability)
11.2.16.4. Company Market Share Analysis
11.2.16.5. Recent Developments (Product Launch, Mergers and Acquisition, etc.)
11.2.16.6. Strategy
11.2.16.7. SWOT Analysis

List of Figures

List of Tables

Table 1: Global Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Character Type, 2020-2035

Table 2: Global Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Figure Size, 2020-2035

Table 3: Global Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Material Type, 2020-2035

Table 4: Global Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Target Audience, 2020-2035

Table 5: Global Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 6: Global Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Region, 2020-2035

Table 7: North America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Character Type, 2020-2035

Table 8: North America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Figure Size, 2020-2035

Table 9: North America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Material Type, 2020-2035

Table 10: North America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Target Audience, 2020-2035

Table 11: North America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 12: North America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Country, 2020-2035

Table 13: Europe Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Character Type, 2020-2035

Table 14: Europe Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Figure Size, 2020-2035

Table 15: Europe Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Material Type, 2020-2035

Table 16: Europe Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Target Audience, 2020-2035

Table 17: Europe Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 18: Europe Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

Table 19: Asia Pacific Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Character Type, 2020-2035

Table 20: Asia Pacific Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Figure Size, 2020-2035

Table 21: Asia Pacific Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Material Type, 2020-2035

Table 22: Asia Pacific Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Target Audience, 2020-2035

Table 23: Asia Pacific Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 24: Asia Pacific Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

Table 25: Latin America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Character Type, 2020-2035

Table 26: Latin America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Figure Size, 2020-2035

Table 27: Latin America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Material Type, 2020-2035

Table 28: Latin America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Target Audience, 2020-2035

Table 29: Latin America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 30: Latin America Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

Table 31: Middle East & Africa Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Character Type, 2020-2035

Table 32: Middle East & Africa Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Figure Size, 2020-2035

Table 33: Middle East & Africa Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Material Type, 2020-2035

Table 34: Middle East & Africa Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Target Audience, 2020-2035

Table 35: Middle East & Africa Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Distribution Channel, 2020-2035

Table 36: Middle East & Africa Anime and Comic PVC Figure Market Revenue (USD billion) Forecast, by Country/ Sub-region, 2020-2035

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